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Evelyn Lozada's Daughter Stars in the New Fall BCBGeneration Campaign

Evelyn lozada fashion

Oct. 17 2013, Published 7:34 p.m. ET

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With a mom who literally flows with knowledge of footwear, are you surprised? Basketball Wives star and our own fashion blogger Evelyn Lozada's daughter Shaniece Hairston is a featured model in the new style campaign for BCBGeneration.

This is apparently the first ad campaign for the fresh-faced, 20-year-old gorgeous gal. In the photos, Shaniece rocks leather pants, a moto leather vest, on-trend combat boots, plaid, and a metallic handbag. And while their are a ton of textures in the entire ensemble (even a knitted purple scarf!) the look gives off an effortlessly cool vibe.

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BCBGeneration
Source: BCBGeneration
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And can we mention how flawless her skin is? Seriously! Earlier today, the model's mama (Evelyn herself!) tweeted her pride for her daughter's success saying, "Can I just tell u how PROUD I am of my daughter @shanieceh !!!!! this is her shooting the Fall..." How sweet is that?

Shaniece responded the tweet with kind words for her mother. "Thank you Mom. Love u xoxo."

BCBGeneration
Source: BCBGeneration

In the second picture, the celeb rocks a simpler, preppy look with printed tennis shoes and a long draped cardigan.

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What do you think of this campaign? Looks awesome, right? Tweet your thoughts @OKMagazine and leave a comment below.

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