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As if we really need to find yet another reason to love Justin Bieber, the star just lent his song "Born to Be Somebody" to the TV ad campaign for the new movie, Bully.

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In a statement the Biebs said, "My fans are always up for supporting a great cause. It's one of the things I'm most proud of as an entertainer. I hope they see Bully with their friends and help start the conversation so we can end bullying."

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According to the Hollywood Reporter, the ad premiered yesterday on Fandango merely a few days ahead of the movie's release. Justin isn't the only celeb supporting the anti-bullying movement and movie. Ellen DeGeneres featured the family from the movie on her show, Victoria Justice, Giuliana Rancic, and Joel McHale hosted the L.A. premiere, and Anderson Cooper and Kelly Ripa hosted a screening in NYC.

The documentary depicts the negative results of school bullying. The PG-13 rated movie will be released nationwide this Friday.

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