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US Airways Makes a Social Media Blunder! 8 Other Corporate Twitter Mishaps

Fail

Jan. 28 2015, Updated 2:07 p.m. ET

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Fail
Source: Twitter/Facebook

By now you’ve probably heard (and seen) the very NSFW photo that US Airways retweeted this weekend. And while we’re not going to show that here on this fine site, you can use your handy dandy googling skills to find it in a matter of seconds.

But US Airways is not the first company to deal with social media blunders—by a long shot! Scroll through the gallery to learn about some other social media mistakes from some very big brands.

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Chi social media mistakes disasters 20121217 002
Source: Twitter

@CelebBoutique: A classic example of trying to capitilize on trending topics in a very dumb way. #Aurora was trending because a man went on a shooting rampage at a midnight screening of The Dark Knight Rises in Aurora, CO killing 12 and injuring 70 people. Verdict: FAIL

Mcdonalds twitter campaign blew up in its face when its mcdstories hashtag got hijacked
Source: Twitter

@McDonalds: Good idea in theory, but this tweet is sitting pretty in the dictionary next to the word “Backfired”. In an effort to get people talking about them with the hashtag #McDStories, many people took to Twitter to talk negatively. Verdict: FAIL

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Chi social media mistakes disasters 20121217 008
Source: Twitter

@NRA_Rifleman: Another post-Aurora tweet that ignored all sense of common decency. Verdict: FAIL

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spaghettios2

Spaghettios2
Source: Twitter
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@Spaghettios: That little cartoon noodle is cute in MOST situations. Not this. Never this. Verdict: FAIL

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Kenneth cole sparked a big pr crisis with a single insensitive tweet with the cairo hashtag

@KennethCole: What was probably just supposed to be a harmless joke was neither harmless nor funny. Verdict: FAIL

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Chi social media mistakes disasters 20121217 004
Source: Twitter

@KitchenAidUSA: The manager of this account most likely forgot to switch back to his or her personal account (and ALSO forgot how not to be terrible, in general) Verdict: FAIL

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Entenmanns attempt at engagement with its notguilty hashtag was unfortunately timed
Source: Twitter

@Entenmanns: #NotGuilty was trending because Casey Anthony was found #NotGuilty of killing her daughter, and Twitter pretty much blew up because of it. A simple google search could have saved the beloved bakery from a big ol’ headache. Verdict: FAIL

homedepot1

Homedepot1
Source: Twitter

@HomeDepot: Just no. FAIL FAIL FAIL.

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