Ok you guys. Let’s all make a unanimous decision to stop talking about the mini *NSYNC reunion that happened at the VMAs. Instead, let’s focus on present-day Justin Timberlake, ok? Because current JT is still pretty great. Case in point is the just-released music video for one of his many duets with Jay-Z, “Holy Grail.” But leave it to JZ and JT to debut a music video in a super innovative way—via Facebook.
This video is the first by a major artist to premiere exclusively in Facebook’s video player, and the video is exclusive to Facebook until 12 noon EST tomorrow (Friday). Not that Mark Zuckerberg needs more impressions or money, but we don’t hate this idea. Especially because that one time, Justin Timberlake starred as Mark Zuckerberg’s friend in The Social Network. But right. Sorry. Focusing on present-day JT here. Getting sidetracked.
Anyway, watch the semi-depressing video above, which features hot, female ghosts or something, and get more details on the video on both Jay-Z and Justin’s Facebook pages.
What do you think of the “Holy Grail” video? Is it cool to do on Facebook or should they just have debuted the video on VEVO like other artists do? Tweet us @OKMagazine!