Is Denise Richards using her kids as a ratings ploy?

As viewership for her E! reality show Denise Richards: It’s Complicated is diminishing week by week, the former Bond Girl is now out to increase the numbers by focusing on her legal issues with Charlie Sheen and their daughters, Sam, 4, and Lola, 3.

“She wants to continue using the kids and Charlie for ratings, and Charlie is determined to stop it,” a Sheen insider tells OK!.

Denise would need the court’s approval to showcase her girls on her show more. Currently, Sam and Lola are under the actress’ primary care and allowed to appear for 10 percent in each episode. Denise is hoping to increase that to a full 100 percent now by pushing for full custody.

“Denise argues that she shouldn’t be criticized, when Charlie once had Sam on Two and a Half Men,” the source says. “But Sam was only 8 months old at the time, was in a baby basket and presented as a character for exactly 39 seconds.”

Denise’s rep denies she wants to increase her daughters’ roles on the show.

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