Hailey Bieber Is The Face Of Levi's New Vintage 501 90's Denim Campaign — Shop Now
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Levi's just launched their newest 501 jeans earlier this month, and who better to act as the face of the campaign than brand ambassador and supermodel Hailey Bieber?
Levi's 501 90's are a new take on the classic, iconic and vintage Levi's jeans that were first produced all the way back in 1873. Made with a mid-rise and relaxed fit, these jeans are a total throwback to the 1990's styles we all know and love, which is why it is no wonder the 25-year-old loves them so much.
“It’s cool to look upon an era that you were born into and just draw inspiration. Just the aesthetic of the photos of the ‘90s, the movies of the ‘90s, the fashion of the ‘90s. It’s just fascinating to me," Bieber said regarding the launch of Levi's new 501 90's denim.
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Levi's newly launched style comes in two medium washes — Mad Love and Drew Me In. Oh, and did we mention that they are absolutely affordable, retailing for only $98? Picking up a pair of these classic jeans with a 90's twist are a total no-brainer.
Keep scrolling to check out Levi's new 501 90's for yourself, and shop for yours today to start rocking Hailey Bieber's signature style and go-to denim brand this season!
In love with Levi's new vintage 501 90's jeans? Shop the denim directly through OK! below!
Levi's 501 90's Original Women's Jeans retail for $98.
