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Celebrity Apprentice

Mar. 2 2009, Published 3:00 p.m. ET

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Season Premiere

(9 p.m., NBC)

An Olympic figure skater, mother-daughter red carpet divas and a comedian are among the new celeb contenders competing to impress business heavyweight (and new grandpa) Donald Trump. Tossed into hilarious challenges on the streets of New York City, the winners will raise money for their signature charities while the losers fight it out for the opportunity to keep a seat in the boardroom.

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