Jessica Simpson has turned losing the baby weight into a million dollar money making enterprise. You gotta love her chutzpah!
The new mom Tweeted today that she's excited to be part of the Weight Watchers family, confirming what we revealed in our cover story this week — that she inked a $4 million dollar deal with the company to get her pre-baby body back.
Using the point system, Weight Watchers allows its faithful disciples to eat whatever they want as long as they don't go over their daily allotted points. Using this system, Jess can eat all her faves — Pop Tarts, guacamole, fried chicken, mac and cheese — and still lose two pounds a week.
Good luck, Jessica!