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Kanye West's 'Heaven and Hell' Music Video Reignites Sales For The Yeezy Gap Hoodie, Increasing Demand By +287% — Shop Now

gap yeezy kanye hoodie collection shop
Source: Kanye West/YouTube; MEGA

Jan. 13 2022, Published 12:47 p.m. ET

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Does your shopping style lean more towards angelic or devil-esque?

Kanye West's "Heaven and Hell" music video, which debuted on Monday, January 10, featured the rapper's ongoing clothing partnership with Gap — specifically their iconic Yeezy Gap Hoodie.

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Within hours of the video's release, fashion demand for "Gap Hoodies" soared with an extreme +287% increase, followed by a +61% increase in demand for "Black Gap Hoodies", +18% increase for "Gap products" and +17% increase for "Yeezy products", according to Love The Sales.

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The stylish sweatshirt first dropped in September 2021 and immediately became a high-demand best-seller — selling out in less than 24 hours! The collection featured six different color options to shop — black, blue, brown, light brown, red and purple. The restock of the trending hoodie is sold exclusively in the black and blue color options, retailing for $80, with the black colorway being the prized product in the popular music video.

The 100% cotton hoodie is double-ply, making it feel as though you are wearing two hoodies in one, keeping you warm and comfy all winter long. Orders for this highly sought after style take four to eight weeks to ship, so customers should act fast if they want to get their hands on these limited product selections.

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Obsessed with the Yeezy Gap Hoodie from Kanye West's newest music video? OK! helps you shop the exclusive styles from the Yeezy Gap collaboration directly through our site below!

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gap yeezy kanye hoodie collection shop
Source: Yeezy Gap

Yeezy Gap's Black Hoodie retails for $80.

gap yeezy kanye hoodie collection shop
Source: Yeezy Gap

Yeezy Gap's Blue Hoodie retails for $80.

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