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HOT PICS! Ben Affleck Spotted Wearing Dunkin Gear in L.A; Shaboozey Celebrates Grammys at 'The Fleur Room' in LA

hot pics ok feb
Source: Supplied;Getty Images/Fleur Room

Feb. 6 2025, Updated 3:08 p.m. ET

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OK! has pictures of the hottest celebrities out and about this month. See what all your fave celebs have been up to this Winter

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adina reyter

Los Angeles-based fine jewelry designer Adina Reyter launched her first-ever New York City pop-up on Wednesday, February 5 — open through Sunday, February 9.

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ally
Source: Jason Banker / Blackout Films, on behalf of JCPenney

JCPenney partners with Ally Brooke on Bold Elements x Ally Brooke collections and announcing the first-ever Petite Power List on Thursday, Feb. 5 in New York City.

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eli manning

In celebration of the Big Game this week, celebrities and influencers alike stopped by the Fini’s Pizza and Rao’s Italian Restaurant pop-up in New Orleans – powered by Clover, the leading all-in-one point-of-sale solution on Thursday, February 6th showcasing what it truly means for The Big Apple to meet The Big Easy. Celebrities in attendance include:

  • Eli Manning, Former New York Giants Quarterback and 2x Super Bowl Champion
  • Keegan-Michael Key, Actor and Comedian
  • Dak Prescott, Quarterback for the Dallas Cowboys and 3x Pro Bowler
  • Howard Roseman, Executive Vice President of the Philadelphia Eagles and Family
  • Reggie Bush, Former NFL Running Back and Super Bowl Champion
  • Darryl McDaniels of Run DMC
  • Todd Gurley, Former NFL Running Back
  • Richard Eisen, American Television Sportscaster and Radio Host
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leah miguel
Source: BFA

Love Island USA Season 6 stars and fan-favorite couple Leah Kateb and Miguel Harichi attend Stella McCartney x Adidas Rasant Party in NYC for New York Fashion Week.

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joey
Source: Michael Simon/Getty, Courtesy of e.l.f. Cosmetics

Actress Joey King walks ready-to-adopt rescue dogs, celebrating the 2025 Animal Planet Puppy Bowl partnership with cruelty-free beauty brand e.l.f. Cosmetics.

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martha
Source: Getty Images for MAC Cosmetics

M·A·C Cosmetics’ Soho store became the ultimate destination for beauty lovers and pop culture fans alike, as eager crowds gathered to meet the stars of the I Only Wear M·A·C campaign: Martha Stewart, Julia Fox, and Tiffany “New York” Pollard. Fans were treated to an unforgettable chance to interact with the cultural icons who were there taking pics, signing nudes and getting personal in their favorite shades from the M·A·C Nudes Collection – a curated lineup of 20 naughty nude shades for lips designed to complement every skin tone. Adding to the excitement, the first 100 attendees had the exclusive opportunity to get their hands on the sold-out, viral Lip Pencil in Cool Spice.

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silver jeans
Source: Courtesy of Silver Jeans, Photographer: Ashley Bean

Levi Dylan brought sultry, rock and roll vibes to the Silver Jeans Co. Spring Campaign Launch Event at Little Sisters Lounge on February 5th, 2025. Levi stars in the new campaign directed by famed creative director, David Lipman.

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toyota glow up classic
Source: AP Photo/Jeff Lewis

New Orleans Saints Tyrann Mathiew and global NFL flag ambassador Diana Flores celebrates the permanent installation of lights at 18th Ward Field with youth flag football players at the Toyota Glow Up Classic, a glow-in-the-dark NFL flag football event at 18th Ward Field in New Orleans.

The event, hosted by Toyota and NFL FLAG ahead of Super Bowl LIX, unveiled the installation of permanent field lights for local youth players.

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shaboozy
Source: Natasha Campos/Fleur Room/Tao Group Hospitality

On Sunday (Feb 2nd), The Fleur Room in West Hollywood hosted a star studded afterparty, powered by Jack Daniels, for five time Grammy-nominated Shaboozey who also delivered an uplifting performance during the show featuring his acclaimed song of the year A Bar Song (Tipsy) . He was accompanied by stars including Coco Jones, Melanie Fiona, Victoria Monet, Wale, 4x Grammy winner Sierra Ferrell, Marshawn Lynch, Yung Gravy, Rich The Kid, Alemeda and music executives Jared Cotter (manager, Range Media Partners), Abas Pauti (manager, American Dogwood) and Ghazi (EMPIRE Founder/CEO.)

“The Grammys are always an exciting weekend for us. The Fleur Room in West Hollywood has quickly become the go-to for many A-Listers to celebrate before and after the show. We enjoy giving them a space where they can relax and have fun with their friends and colleagues” said CMO of Tao Group Hospitality, Pavan Pardasani.

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tydolla
Source: Natasha Campos/Fleur Room/Tao Group Hospitality

Ty Dolla Sign got behind the decks at a pre-Grammy party on Saturday at The Fleur Room/Tao Group Hospitality in West Hollywood on Sunday 2nd February 2025.

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sandy lal
Source: Sandy Lal

Dwight Howard and Ludacris were spotted celebrating Sandy Lal’s birthday in New York City.

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anna
Source: World Red Eye

Shane Battier Hosts Cabernet with Battier at Byblos Miami on February 1, 2025

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poppi
Source: AKR Public Relations

Super Bowl bound! Newly engaged Saquon Barkley travels with poppi Lemon Lime soda as he boards the plane to New Orleans.

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kendalljenner
Source: Sophie Sahara

818 Tequila founder Kendall Jenner celebrates the grand opening of Amaya Modern Mexican inside The Cosmopolitan of Las Vegas with 818 Tequila cocktails on January 31, 2025.

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ben affleck x dunkin  rs

Ben Affleck seen with a Dunkin’ “DunKings” tracksuit in Los Angeles, sparking speculation about the return of his campaign with the brand.

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anitta
Source: True Religion

True Religion launches their "Own Your True" platform with Anitta. The campaign features the brand's Spring 2025 collection and introduces a movement to empower personal transformation, individuality, and confidence through fashion.

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alojeremyscavlifestyle
Source: ALO

Jeremy Sochan teams up with Alo while in Paris for the NBA Paris Games.

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jon bon jovi jesse bongiovi
Source: Hampton Water

Jesse Bongiovi & Jon Bon Jovi turned laundry day into a full-blown party at Hampton Water’s Bubbly & Suds event in NYC, proving even laundry can be legendary

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delilah
Source: @ash_kholm/Instagram

MODEL AND IT-GIRL DELILAH BELLE IN STILA’S Stay All Day Liquid Lipstick in Sugar Peach.

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gal gadot
Source: @galgadot/Instagram

Ahead of a press tour for her new movie ‘Snow White’, leading lady Gal Gadot got glam on Instagram in cherry red edyson jeans – proving that the emerging LA-based label expertly delivers cool silhouettes with a comfortable fit.

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kiki barth
Source: World Red Eye

Real Housewives of Miami star Kiki Barth and model River Viiperi attend the Man Crush Monday men’s event at CURIO at Faena Bazaar, celebrating the store’s 5-year anniversary, sponsored by LALO Tequila.

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donjulio
Source: Sam Deitch

Dorothy Wang rings in Lunar New Year with the limited Tequila Don Julio 1942 Year of the Snake Edition at a private celebration in New York City on January 30, 2025.

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triple charm
Source: Secret Key Entertainment, LLC

Triple Charm: New EDM-inspired Music Video “Time After Time”

This image is from the behind-the-scenes of Triple Charm’s latest music video for “Time After Time”, a high-energy, visually stunning release that showcases the trio’s incredible choreography and vibrant style. Filmed in Los Angeles with over 30 extras, the video is a colorful celebration of their talent, featuring wardrobe changes, dynamic camera angles, and a lively atmosphere that complements the EDM-inspired track. This video marks one of their best productions yet and is part of their debut EP, “Undercover in Love”, which includes popular singles like “224” and “Me Extrañas”. As the trio gears up for their TRIPLE CHARM LIVE – WORLD TOUR 2025, they will be bringing their electrifying performances to major cities across Europe, Australia, and the U.S., including London, Paris, New York, Los Angeles, and more. This marks a significant milestone in their careers as they continue to grow their global fanbase and make waves in the music industry.

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brynnwhitfield
Source: Andrew Werner

Brynn Whitfield at The Winter Show’s Young Collectors Night benefiting East Side House at the Park Avenue Armory, sponsored by Lagavulin and Oban Single Malt Scotch Whiskies.

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tiffany
Source: Katarina Benzova

Adam Ray, Ian Edwards, Steven Tyler, Tiffany Haddish, Bill Burr, Dean Delray united at Steven Tyler’s first-ever Sounds of Laughter comedic soiree benefitting Janie's Fund at The Comedy Store on January 30, 2025 in Los Angeles.

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laineywilson
Source: Sara Jaye Weiss

Lainey Wilson loads up on Mondays Light by Coors Light.

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ayesha
Source: @aesha_jean/Instagram

January 28, 2025: Television personality Aesha Scott, recently wore the ‘Bespoke V-Neck Jumpsuit' in Metallic by Rita Vinieris on Bravo’s ‘Watch What Happens Live!’

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ben
Source: Craig Barritt/Getty Images for Heineken

Ben Barnes enjoys a Heineken ahead of his New York show at Webster Hall on February 01, 2025 in New York City.

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paris
Source: Motorola

Paris Hilton Attends 50th Clive Davis' Pre-Grammy Gala with motorola razr in hand.

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cowan
Source: Jason Lowrie/BFA.com

Access Members and Christian Cowan Deliver an Exclusive Evening of High Fashion and Culinary Excellence at Sushi Nakazawa.

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flipz
Source: Courtesy of Flipz

Flipz, everyone’s favorite sweet & salty pretzel snack, is once again flipping the script in a BIG way, for the BIG game! As part of the brand’s "Flipz Up Your Game Day" campaign, they just surprised fans by teaming up with Saquon Barkley, as he gears up for Super Bowl 59 with the Eagles. This season, Saquon personally flipped the script—made the move to Philly, and now he’s playing in the biggest game of the year! Just like Flipz, he knows how to level up on game day.

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dawes
Source: ALL IMAGES ARE APPROVED FOR MEDIA USE COURTESY OF BRUNO MAGLI

Taylor Goldsmith, lead singer of Dawes, wore Bruno Magli's Maioco Loafer at the 67th Annual Grammy Awards.

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sundance
Source: Shutterstock for The Elvis Suite Presented by Darling&Co

Doctor Jeffrey Walker founder of Walkers Rising Stars, at the launch of his National Scholarship Program stops for a photo with the panelists of “Spotlight On Tomorrow” the panel he recently hosted at the Sundance Film Festival, moderated by DEADLINE Editor Dominic Patten and featuring amazing voices from Film, TV and Performance Arts including Introducing, Selma Blair, director Rachel Fleit, whose latest documentary Sugar Babies debuted at Sundance, Bel-Air star Jimmy Akingbola, Academy Award Nominee Carlos López Estrada and Kimberly Cole, singer, songwriter and director of the upcoming competitive roller skating Documentary Blood, Sweat & Wheels.

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grammys
Source: @kaliuchis/Instagram

Celebrity Hairstylist, Jesus Guerrero, worked with Kali Uchis (nominee for Best Latin Pop Album) for tonight's 2025 Grammy Awards red carpet look. The style was inspired to capture a smooth, polished Hollywood look, with minimal frizz.

  1. To start, Guerrero prepped the hair by applying the John Frieda Frizz Ease Smooth Operator Blowout Spray alongside the John Frieda Frizz Ease Extra Strength Serum to create a smooth foundation and reduce frizz.
  2. He then blow dried the hair before using a 1” curling iron, letting the curls set for 30 minutes. After taking out the curls, Guerrero brushed the hair out, melting it to create the shape he wanted.
  3. Once he achieved the desired shape, he locked in the look with the John Frieda Frizz Ease Moisture Barrier Firm Hold Hair Spray to not only provide long, lasting hold, but to further protect the hair against humidity throughout the night.
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wells
Source: mega

Inside Wells Adams' dashing look from last night as he was hosting E! Live from the Red Carpet at the 67th Annual Grammy Awards in Los Angeles.

Wells was styled by the Solomon Sisters and stepped out wearing the sleek Jack Erwin Gino Plain Toe Slipper.

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amy
Source: c/o Knicks City Dancers

Amy Schumer wearing the TEREZ x Knicks Gem Logo Crew at MSG on Saturday, 2/1 when she reenacted her iconic Trainwreck dance sequence with the Knicks City Dancers 10 years after its release and in celebration of her new movie "Kinda Pregnant."

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sheryl
Source: Photos courtesy of Getty Images, all fully licensed for media use.

Nine-time Grammy Award-winning artist, Sheryl Crow, shows off her stunning, shoulder-length waves created using ENZO Milano professional styling tools while attending the 67th Annual Grammy Awards at the Crypto.com Arena in Los Angeles, California.

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doechi
Source: mega

The singer, songwriter, rapper (and Grammy winner for Best Rap Album!!!!) Doechii brought the house down three times - on the red carpet, giving her acceptance speech and during her performance.And while we love the Thom Browne she's been rocking, it's the makeup we are zooming in on. Exclusively using Urban Decay, Doechii's MUA, Dee Carrion gave all the details on what she did and the exact products she used.

"For this Grammys glam, I used the Face Bond Self-Setting Waterproof Foundation and the Quickie Full Coverage Concealer for a stunning long wear base. To add back some luminosity I layered the Face Bond Luminizer in 'High Profile' and 'Half Baked' to add a gorgeous glow on her cheekbones," Carrion said. "On her eyes I used the Naked2 palette to create this stunning look. To add even more definition and dimension I tight-lined with the 24/7 Waterline Eye Pencils in “Legend” and 'Tootsie.' For last touches and for an extra long lasting + luminous finish I opted for the All-Nighter Setting Spray and the All Nighter Extra Glow Setting Spray."

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grammys
Source: Photo Courtesy of John Richmond

Atlantic singer, Daniel Seavey, dressed in full John Richmond while attending the 67th Annual Grammy Awards on Sunday, February 2, 2205 in Los Angeles, CA.

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dj
Source: World Red Eye

Kygo performs at Palm Tree Club Miami – his new hotel, restaurant and venue – on February 2nd.

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blac
Source: Paul Archuleta  / Getty Images for Affinity Nightlife

Blac Chyna attends the ‘Music is LIfe’ After Party, hosted by Derrick Milano with California Community Foundation, and presented by Affinity Nightlife, at Academy LA, on Sunday, February 4th, 2024, in Los Angeles, Ca.

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grammys
Source: Courtesy of LA Kings

Players from the LA Kings took a break from their on-ice activities at Crypto.com Arena instead attending the Grammy ceremony at the famed LA venue. Jordan Spence, Quinton Byfield, Alex Laferriere and Akil Thomas joined celebs on the red-carpet Sunday, including fellow music fan, streamer and Youtuber Kai Cenat.

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juno
Source: Oikos®

Juno Temple and Myles Garrett star in the all-new Oikos Big Game ad titled: “Surprising Strength."

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marc jacobs
Source: Anthony Tudisco

Valentina Ferrer seen arriving to the Marc Jacobs show during New York Fashion Week on February 3rd.

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alciia
Source: @aliciakeys

Alicia Keys Glows in Keys Soulcare at the 67th Grammy Awards - 2.2.25.

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busta
Source: Photos by Steven Busby/ The Social Media Agency

Busta Rhymes raps up a live performance with iconic top charting hits 'Put Your Hands Where My Eyes Could See’ and ‘Look At Me Now’, and delivers a congratulatory speech to Michael ‘Harry-O’ Harris (founder of Godfather Entertainment and Co-Founder of Death Row Records) at the ‘The Global Affair Benefit Gala’ at the private social club, Gravitas, in Beverly Hills, Ca on Saturday, February 2, 2025.

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bachelor
Source: ABC

On the Monday, February 3, episode of The Bachelor, the star was seen at Los Angeles landmark and iconic shopping destination, Beverly Center. This week’s 1-1 date took Grant and Alexe to Beverly Center for a private evening, closed off to the public. They explored the upscale shopping and fine dining options, enjoying everything the center had to offer. From playing dress-up in stylish stores to indulging in delicious bites, the night was all about fun and luxury. Their date wrapped up with a sweet dance in the Grand Court, followed by a romantic dinner for two.

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jason
Source: Courtyard by Marriott

Jason Kelce and his lookalikes blitz the French Quarter with Courtyard by Marriott on February 4, 2025.

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channing
Source: Creative Credits: Ideation and Creation by Maximum Effort Starring Channing Tatum and Wrexham AFC Produced by Unit9 Directed by Bryan Rowland

STōK Cold Brew Coffee, a leader in RTD Coffee, is going bigger and bolder than ever before during the Big Game this year. As the official stadium sponsor for Welsh football club Wrexham AFC – co-owned by Rob McElhenney and Ryan Reynolds – STōK is giving the players the energy they need to step up their celebration dances. This year, they're taking their moves from the STōK Cae Ras to American football's biggest game of the year.

In the new Big Game ad spot, Channing Tatum, actor and producer known for his show-stopping dance skills, is called on by co-owners Reynolds and McElhenney to become the choreographer for Wrexham AFC. In the ad, created by Reynolds' Maximum Effort, Tatum challenges the team's players to turn up the heat on their goal-scoring celebrations – all fueled by the bold taste of STōK Cold Brew Coffee – in a routine set to "Gonna Make You Sweat (Everybody Dance Now)" by C+C Music Factory. STōK knows a thing or two about boldness. It's what is bottled in each of the smooth and delicious flavors of its cold brew. It's also what happens every season at the STōK Cae Ras when Wrexham AFC take the pitch.

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karlie
Source: Neil Rasmus/BFA.com

Estée Lauder hosted an intimate dinner to celebrate the return of the iconic Paulina Porizkova. The supermodel/actress, best-selling author and anti-ageism activist has returned to Estée Lauder as its newest Global Brand Ambassador after 30 years, using her highly influential platform to change the conversation around aging, beauty and self-worth.

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love island
Source: Zach Hilty for BFA

Leah Kateb and Miguel Karichi Attend the CFDA | Genesis House AAPI Design + Innovation Grant 2025 Winner Announcement Tuesday, February 4.

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paris
Source: Frank’s RedHot

Paris Hilton Puts That $#!t on Everything with a Bedazzled Bottle of Frank’s RedHot.

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taylor hill
Source: Emma Trimm

Last night, YSE Beauty by Molly Sims and Freda Salvador teamed up to host an après inspired event at Le Dive to kick off NYFW. Special guests included model and actress Taylor Hill, model, and health advocate Soukeyna Diouf, and celebrity nutritionist Sarah Wragge, to name a few.

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luda
Source: Sandy Lal 

Dwight Howard and Ludacris were spotted celebrating Sandy Lal’s birthday in New York City.

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snl
Source: Hannah Turner Harts/BFA.com

Devon Walker and Jane Wickline celebrate Lingua Franca’s first-ever fashion show at The Bowery Hotel with Tanqueray No. TEN martinis

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alix
Source: Courtesy: Carl's Jr

Carl's Jr. collaborated with Alix Earle to upgrade the Hangover Burger, delivering a new twist that will satisfy any craving.

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em rata
Source: Richard Ontiveros-Gima

Model and actress, Emily Ratajkowski, spotted wearing the PUMA Speedcat while on the go, showing off the Pink Blush colorway of the iconic streetwear staple.

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jason
Source: Photo courtesy: Mike Coppola/Getty Images for The New Heights, Reese’s

NEW ORLEANS, LOUISIANA – FEBRUARY 05: Jason Kelce counts down to the Big Game with Reese’s! Jason Kelce tries for a chocolate lava-worthy touchdown as he hosts the Wondery x New Heights Party, sponsored by Reese’s.

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keke
Source: Tyris Porter

Keke Palmer Celebrates Black Heritage Month and Hometown Roots with Creme of Nature in Chicago.

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ariana
Source: @greatlengthsusa/Instagram

Ariana Greenblatt took her short bob to long, thick hair overnight with the help of celebrity stylist Marc Mena and Great Lengths Tape-In Extensions. Her breakthrough fairy cut by Mena made waves in November, and they are back at it again with a transformation, this time taking her strands longer!

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paige
Source: Photo by The Hapa Blonde/GC Images

Paige DeSorbo attends the Christian Siriano FW’25 Show with TRESemmé.

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super bowl
Source: Photo by Getty for Hard Rock International

Legendary rapper & producer Master P donates camo outfit worn during “No Limit Reunion Tour” to Hard Rock Cafe New Orleans on February 6 following unveiling of NOLA Walk of Fame.

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rachael
Source: Sophie Sahara for Amazon

Rachael Kirkconnell Celebrates Self Love at Amazon’s Galentine’s Day Staycation.

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zoey
Source: Zach Hilty/BFA.com

Longchamp celebrated the launch of its Summer 2025 collection on the eve of NYFW, inclusive of new silhouettes and colorways for its iconic Le Roseau handbag with a Garden-Inspired Dinner at The Foundry in Long Island City on Wednesday, February 5. Guests were treated to an exclusive menu inspired by the collection itself, which was created by James Beard Award winning chef and EMMY Nominated TV host, Sophia Roe. Actress and producer Zoey Deutch joined in on the festivities as Longchamp’s special guest for the evening. Guests explored the new collection and enjoyed elevated elements like live musical performances, an exclusive culinary experience, and more.

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nikki
Source: @nikkiglaser/Instagram

Nikki Glaser brought effortless glamour to the 2025 NFL Honors red carpet, completing her look with Kendra Scott jewelry. As she took the stage in New Orleans to present an award, Glaser accessorized her sleek Rebecca Vallance gown with stunning pieces from Kendra Scott, adding the perfect touch of sophistication.

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johnny
Source: Shana Jade Trajanoska

Christopher John Rogers celebrates the spirit of individuality and style at his after party with Johnnie Walker Blue Label for his much-anticipated return to the official New York Fashion Week calendar.

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christian
Source: Christos Katsiaouni

NEW YORK, NY, Friday, February 7th, 2025 - Following his NYFW runway show, beloved fashion designer Christian Siriano hosted a lively after show celebration at Paradise Club at The Times Square EDITION.

The fete, following an intimate dinner, featured a live performance by Natasha Bedingfield, who delighted guests with performances of her classic hits Unwritten, Pocketful of Sunshine, and more. Siriano’s guests, a seamless blend of celebrity friends, local fashion figures, and glamorous friends, provided a glitzy display, dancing while dressed in his signature pieces, and sipping cocktails late into the evening. Notable guests at the affair included singer Natasha Bedingfield, comedian Tiffany Hadish, actor Harvey Guillén, Actress Danielle Brooks, comedian Matteo Lane, model Coco Rocha, Salt Lake City Housewife Bronwyn Newport, Actress Julianne Hough, DJ Ty Sunderland, DJ Leigh Lezark, Drag Queen Aquaria, Drag Queen Linux, model Daphne Velghe,

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crackers
Source: Anya Sobornova on behalf of Cracker Barrel Cheese

Anthony “Spice” Adams enjoyed Cracker Barrel Cheese with their fleet of AI-powered food delivery robots ahead of the Big Game in New Orleans.

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wu tang
Source: Paul Bruinooge for Patrick Mcmullan

Wu-Wednesday Hosted by 9th Prince of Killarmy at Fat Buddha in NYC.

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issa
Source: Intuit TurboTax

Actress Issa Rae onset with Intuit TurboTax filming her first-ever Super Bowl commercial, showing just how easy it is to file your taxes with TurboTax, and how ridiculous it would be to have your taxes done any other way.

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nyfw
Source: *All photos courtesy of boohoo, and fully licensed for no charge media use*

Tracy Sokat, Riley Burruss, Ginger Lu, Alexa Losey, and Brittany Galvin wearing boohoo at the boohoo’s An Evening of Opulence NYFW event.

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pepsi
Source: Jeff Schear for Getty Images

On Feb. 7, Puka Nacua (LA Rams Wide Receiver) hosts Super Bowl Bowling Classic presented by Pepsi and Go Bowling in support of the NFL Foundation.

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lara
Source: Jamie Pearl // @jamiepixx

On February 6, luxury Australian fashion house, Scanlan Theodore celebrated its highly anticipated Fall Winter ’25 collection in an intimate prelude to New York Fashion Week. Global Co-CEO, Melinda Robertson hosted an exclusive dinner at prestigious private club and restaurant, Casa Tua – the evening brought together media partners, local tastemakers, friends of the brand and VIPs.

Paying considered homage to New York – the city that is home to two of the brand’s US boutiques, guests sipped custom Negronis alongside a curated Casa Tua signature menu, elevating the evening with a seamless blend of fashion and culinary distinction.

Joining the celebration included New York based, Australian model and beauty entrepreneur, Lara Worthington, CNN anchor Kate Bolduan and more, all of whom were dressed for the occasion in the brand’s coveted designs.

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shaun
Source: Juan Carlos Escobar Salazar

Shaun Ross DJs the STARDUST New York Fashion Week After Party hosted by Shaun Ross and The Model Experience at Public Hotel.

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reeses
Source: Hershey

Kirk Cousin shouting “it’s lava time, baby!” to celebrate Reese’s Chocolate Lava Big Cup and Voice Activated Volcano in NOLA ahead of the Big Game.

Watch here: https://www.instagram.com/reel/DFyOt8Zy0zH/?igsh=eWN5ZjlraW41bXB5.

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sergio
Source: Mike Mendoza 

Last night Woodford Reserve kicked off NYFW with acclaimed fashion designer Sergio Hudson at Studio 525 in New York City. Guests included Musician, Muni Long, Model, Marina Nery, Fashion Designer, Anifa Mvuemba beauty mogul, Nyakio Grieco and Woodford Reserve’s Master Distiller, Elizabeth McCall.

Ahead of Sergio’s runway show today (Fri, Feb 7th), the party served as a kickoff to NYFW and commemorated Woodford Reserve’s national launch of their Double Double Oaked whiskey- also marking an ongoing partnership between the fashion designer and whiskey maker. The evening included curated cocktails and tasting experiences from Woodford Reserve, tunes by DJ’s Angel & Dren and more.

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margaret
Source: Michael Simon For JOVANI Fashion 

JOVANI, the renowned formalwear brand celebrated for its glamour, elegance, and craftsmanship, hosted an exclusive New York Fashion Week event to mark the grand opening of its new showroom on Thursday, February 6, 2025.

The event welcomed VIP guests, including Margaret Josephs, Cecily Bauchman, and Ellery Lee, who explored Jovani’s stunning couture dresses, bridal collection, and the brand’s newly unveiled showroom space.

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chefs
Source: Meagan Shuptar

Andy Allo, star of Prime Video’s comedy series UPLOAD, and former guitarist for Prince’s New Power Generation, is also a chef and hosted her first pop up restaurant last night in Los Angeles.

The pop up tasting, ‘AKONE BY CHEF ALLO,’ featured Andy’s signature Cameroonian dishes inspired by her heritage. Her menu included Lamp Pepper Soup with Potato, Cameroonian Tamale, Huckleberry Greens with Guinness and her dessert was Lemon Cake with Passion Fruit Ice Cream. Reservations were sold out ahead of the evening, and Andy was joined by celebrity friends including her UPLOAD co-star, Allegra Edwards, to help celebrate this exciting next step in her culinary journey.

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sb
Source: PepsiCo

Local fan-favorite New Orleans restaurants competed on Feb. 7 at pre-Super Bowl event featuring NFL Stars Andrew Whitworth and Brian Thomas Jr.; Pepsi will sponsor free lunch at Mr. Shrimp’s Kitchen for NOLA locals later this month to celebrate.

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dale
Source: Photo by Phillip Faraone/Getty Images for GQ

Dale Moss attends the GQ Bowl at Hotel Peter and Paul on February 07, 2025 in New Orleans, Louisiana.

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dove
Source: Photo by Jesse Grant/Getty Images for Dove

Tara Davis-Woodhall, Billie Jean King, Odessa Jenkins and Sabrina Ionescu at the Dove and Sports Illustrated Ultimate Pep Rally ahead of the Big Game.

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ea
Source: MOVI Inc.

Trevor Lawrence wears American Eagle at the EA Madden Bowl Concert in New Orleans Gearing Up for the Big Game– 2.7.25.

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post
Source: Bud Light

The Bud Light Backyard Presents Post Malone featured great music, incredible guests and of course, ice cold Bud Light.

Performing hit songs including Losers (ft. Jelly Roll), Circles, Sunflower, Yours and many more, Bud Light’s BMOC, Post Malone, put together a one-of-a-kind performance at The Fillmore in New Orleans.

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flava
Source: The Female Quotient

DraftKings, Female Quotient and Lobos 1707 Tequila celebrate women’s sports at the Lounge Super Bowl LIX “Equality Lounge” with a special performance by Flavor Flav in New Orleans, LA.

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tinashe
Source: Getty/Joe Scarnici

Tinashe performs at Tequila Don Julio x Popeyes private party in NOLA celebrating their latest Big Game collab.

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joe burrow
Source: Tiffany Sage/BFA.com

House of Verizon, the premier Super Bowl destination in New Orleans for sports, fashion, music, and culture, hosted an exclusive RHUDE showcase “Rhudeboy” featuring a new Autumn/Winter 2025 collection. The event, curated by Rhuigi Villaseñor, brought together top names in fashion, entertainment, and sports, and was followed by the “House of Verizon Late Night” After-Party.

WHO: Notable attendees included Joe Burrow, Justin Jefferson, Sexyy Red, Kelsey Anderson, Joey Graziadei, Tini Younger, Rhuigi Villaseñor, Reggie Bush, Jason Tartick, Giannina Milady Gibelli, Blake Horstmann and more.

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tinashe
Source: @plural_co

Tinashe performs at Tequila Don Julio x Popeyes private party in NOLA celebrating their latest Big Game collab.

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jessica alba
Source: Getty for FanDuel / Spotify

The FanDuel Super Bowl Party Powered by Spotify lit up New Orleans last night, setting the tone for an exciting Super Bowl weekend ahead.

Megan Thee Stallion started the party with live performances of “Boa,” “Freak Nasty,” and “Savage;” blink-182 brought the nostalgia and had the crowd singing along to hit classics like “I Miss You,” “All The Small Things” and a cover version of Taylor Swift’s “We Are Never Ever Getting Back Together” during their iconic set. DJ Pee .wee (aka Anderson .Paak) closed the night with an exclusive set, making the invite-only event the party of the night.

FanDuel rolled out its iconic blue carpet to welcome elite talent across sports and entertainment with notable attendees including blink-182, Kourtney Kardashian, Megan Thee Stallion, Anderson .Paak, Gabrielle Union, Saweetie, Offset, Karrueche Tran, Jessica Alba, Teyana Taylor, Rob Gronkowski, Brianna “Chickenfry” LaPaglia, Dillon Francis, Josh Richards, Flavor Flav, Kyren Williams, Tyreek Hill, Brandon Marshall, Kordell Beckham, Devin and Jason McCourty, and many more.

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chance
Source: Josh Sobel Images People

Paying homage to the spirit of New Orleans and its founder’s deeply personal connection to the city, FRI&NDS By Odell Beckham Jr. arrived in the The Big Easy on Thursday, February 06 with a champion-grade celebration presented By Cash App to kick off the big game weekend. The EPIC night transformed Merchant House into a dynamic, experiential playground for a curated list of VIPs, tastemakers, local creatives and artisans.

The EPIC evening opened with a 100 person ensemble from St. Augustine Marching Band that shut down Magazine Street and featured a star-studded lineup of performances from Luka Sabbat, BigXthaPlug and The Soul Rebels. Throughout the night, guests were also treated to impromptu appearances from Chance The Rapper - who performed his hit “No Problem” alongside The Soul Rebels - and Shaboozey - who hopped on stage to drop some bars from his collab with BigXthaPlug “Drink Don’t Need No Mix”.

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blink
Source: Getty Images for Spotify 

blink-182 accepts Spotify’s Billions Club Plaque at FanDuel SuperBowl Party powered by Spotify.

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cardi
Source: Fat Tuesday

Cardi B, Whipshots and Fat Tuesday kicked off the nation’s biggest game day weekend in the world-famous party capital, New Orleans, with an unforgettable free fan-centric pop-up at Fat Tuesday on 418 Bourbon Street on February 7th, 2025.

While Fat Tuesday and Whipshots may not have a commercial during The Big Game, they were still able to stop traffic and garner national attention by taking over New Orleans on the city’s most famous party street.

Ahead of festivities, fans could be seen gathering for hours outside of the legendary frozen cocktail brand’s bustling location in anticipation of the rapper’s arrival. Their wait was worthwhile at the sight of a Cardi Gras-themed band marching down Bourbon st, hyping up fans for Cardi’s arrival. Minutes later, Cardi and the marching band appeared on Fat Tuesday’s Bourbon 2 balcony and put on a festive show for all of Bourbon street. Fans were dancing throughout the closed-off streets to the rapper’s most popular songs, while she partied with 1942 frozen daiquiris mixed with Malibu rum and topped with Whipshots and tossed Cardi Gras-themed beads and Whipshots merch, engaging with the crowd.

This celebration was the perfect way to kick off Fat Tuesday and Whipshots’s new menu collaboration celebrating the Cardi Gras season in traditional NOLA style. The Queen Cake combo, a regal mix of Fat Tuesday’s King Cake and Strawberry frozen flavors topped with Whipshots’ exclusive King Cake flavor and a floater of Malibu, is now available so everyone can Party like Cardi. This exclusive offer will be available for a limited time at Fat Tuesday New Orleans & Las Vegas locations.

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martha
Source: Caesars Entertainment

Martha Stewart dazzled and delighted fans in town for Super Bowl LIX with a pop-up event at Petite Brasserie inside Caesars New Orleans. She handed out her classic Caesar Salad from The Bedford at Paris Las Vegas in a limited-edition bowl shaped like the Caesars Superdome. It was truly a gameday gourmet spectacle that only Martha could create.

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camille
Source: photo courtesy: Raising Cane's

Camille Kostek shows how she throws it in front of thousands of fans while riding on a Super Bowl Parade float hosted by Raising Cane’s Owner & Founder Todd Graves in New Orleans for Super Bowl LIX.

The Super Bowl was a perfect opportunity for Duracell to talk about what makes the brand different - making it matter in an unexpected way, while still highlighting the product story and the importance of our brand.

Duracell recently launched its "Built Different" campaign, featuring a new character, the Duracell Scientist in the Fall of 2024..... And there’s no better stage to communicate your brand message than the Super Bowl.

The character is a nod to the actual scientists who work at Duracell and created Power Boost Ingredients. Recently he has been making the rounds across Duracell's advertising and social campaigns, highlighting Duracell’s Power Boost ingredients

As the GOAT – there’s no doubt that Tom Brady is Built Different just like Duracell. He’s a seven-time Super Bowl champion quarterback and now an FOX NFL analyst. With Tom announcing the game, we felt there was a unique opportunity to tie him to the campaign.

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