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HOT PICS! Olivia Wilde Turns Heads at Sundance Film Festival as David Beckham Steps Out for Paris Fashion Week

OK! Hot Pics Gallery
Source: MEGA

OK! has pictures of the hottest celebrities out and about this month.

Jan. 29 2026, Published 1:05 p.m. ET

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OK! has pictures of the hottest celebrities out and about this month.

Scroll down to see what your fave celebs have been up to this winter!

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davidbeckham
Source: MEGA

David Beckham was seen entering his hotel during Paris Fashion Week amid his public feud with son Brooklyn Beckham.

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oliviawilde
Source: MEGA

Olivia Wilde attends the premiere of 'The Invite' during the 2026 Sundance Film Festival at Eccles Center Theater on January 24, 2026 in Park City, Utah.

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lisa hochstein credit world red eye
Source: World Red Eye

Lisa Hochstein Attends the Grand Opening of Cactus Club Cafe in Downtown Miami on Saturday, February 7, 2026.

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rosalyn
Source: Maxim Smirnov/MXM Agency

Members Only: Palm Beach star Rosalyn Yellin does some window shopping in Beverly Hills on Wednesday 4th February 2026.

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benson tao
Source: Courtesy of Meg Blair & Jazmyn Le / Tao Group Hospitality 

TAO Group Hospitality took over Park City, Utah, for the final time this past weekend (Friday 23 and Saturday 24) following the acclaimed film festival, welcoming a star-studded guest list to TAO Park City. Attendees included Benson Boone(above), Patrick Schwarzenegger, Nina Dobrev, Maude Apatow, Zoey Deutch, Chris Pang, Daveed Diggs, and reality TV favorites Meredith Marks, Whitney Rose and Bronwyn Newport of The Real Housewives of Salt Lake City, along with Layla Taylor (Mormon Wives), and more.

Friday night saw high-energy sets from DJ Mel Debarge and DJ Vice, keeping the crowd dancing late into the night. On Saturday, Mel Debarge returned, and guests were treated to a surprise performance by Benson Boone, who stunned the room with a rendition of Beautiful Things — complete with his signature backflip. Nina Dobrev, Maude Apatow and Zoey Deutch were spotted soaking in the moment as guests celebrated — and grew emotional — during the final moments of TAO Park City.

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briana bryson
Source: Brianna Bryson

Music mogul Brandon Silverstein, CEO of Avex and S10 Entertainment, and Avex CFO Ryan Kamada attended the 68th GRAMMY Awards.

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selma
Source: Michael Simon

Rosanna Scotto and Selma Blair are twinning in Blair’s Benny's Eyewear collaboration glasses while at lunch at NYC midtown hot spot Fresco by Scotto.

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tylercameron
Source: Sara Jaye/ Getty Images for Smoothie King

Tyler Cameron works an honorary shift at Smoothie King to roll out the Valentine’s Day Berry Smooth Smoothie in Deerfield Beach, FL.

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raising canes
Source: Raising Cane's

Matthew Stafford celebrates his 2025 NFL MVP win in San Francisco on February 5, 2026 with longtime friend Todd Graves, Raising Cane’s owner and founder, who joined him at the NFL Honors to celebrate the quarterback’s milestone in true Cane’s-style.

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kathyhilton
Source: Sara Jaye/WireImage)

Kathy Hilton is loaded with SONIC snacks on January 28, 2026 in New York City.

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raising
Source: Mike Coppola for Getty

Raising Cane’s owner and founder Todd Graves was spotted alongside friends Joe Burrow and Justin Jefferson at the New Heights Super Bowl party in San Francisco, closing out the night with good vibes and ONE LOVE® energy

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hp
Source: Maxwell Brown/BFA.com

Don Lemon and Frederick Anderson at the designer's 10th Anniversary Blue Jacket Fashion Show on World Cancer Day in New York City.

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tinx
Source: Angela Pham

Bottomless Brunch is Back: DJ Tinx Takes It Back to 2016 at Absolut Tabasco's Hottest Brunch at Jeans on Feb 1st.

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andy
Source: MEGA

Andy Cohen was all smiles as he braves the cold wearing his Mackage winter coat while leaving SiriusXM Studios on January 28th in New York City.

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noah
Source: Christopher Polk/@polkimaging

Noah Kahan on set during the filming of his music video “The Great Divide,” co‑produced by Mastercard in support of a larger campaign unlocking Priceless Experiences and premium access to his music through The Mastercard Collection on January 29, 2026, in Nashville, Tennessee.

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scott
Source: Angel Montalvo, BMG

Scott Evans attends the Celebration of Black Creators at Grammy House on Wednesday (1/28), enjoying signature cocktails made with PATRÓN Tequila. PATRÓN Tequila is celebrating its first year as the Official Tequila Partner of the Grammy Awards® with elevated experiences and exclusive cocktails throughout Grammy Week.

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tyler
Source: Photo by Charley Gallay/Getty Images for Brilliant Earth

Tyler Blackburn attends the Brilliant Earth Celebration for its Beverly Hills Flagship Opening on January 28, 2026 in Beverly Hills, California.

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kelhani
Source: Steven Blanco, BMG

Kehlani attends the Recording Academy Honors on Thursday (1/29), where PATRÓN Tequila was featured as the Official Tequila Partner of the Grammy Awards. PATRÓN Tequila celebrates its first year as the Official Tequila Partner of the Grammy Awards with elevated experiences and bespoke cocktails throughout Grammy Week.

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susie
Source: Photo Courtesy of Susie Evans

Susie Evans attends the Clarins Sugar & Shine Galentine’s Affair.

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benson
Source: Getty for Spotify

Spotify’s 2026 Best New Artist Event at The Lot at Formosa in Los Angeles (1/29).

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grammys
Source: Jon Kopaloff, Getty Images 

LOS ANGELES, CALIFORNIA - JANUARY 29: (L-R) Olivia Bond and Remy Bond attend the Warner Music Group Pre-Grammy awards party on January 29, 2026 in Los Angeles, California.

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colman
Source: Phillip Faraone, Getty Images

Colman Domingo is pictured ahead of the biggest night in music at Max & Helen’s on January 30, 2026 in Los Angeles, California. Stars were seen sipping on the cocktail of the weekend, the Go Go Highball, created by Johnnie Walker with GRAMMY award-winning partner Sabrina Carpenter.

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tamsen
Source: Bryan Bedder - Getty Images

Tamsen Fadal, Executive Producer, Award-Winning Journalist and Women’s Health Advocate, showcased a red carpet, screening and panel discussion to celebrate the upcoming PBS documentary THE M FACTOR 2: BEFORE THE PAUSE, followed by a panel discussion with filmmakers and leading experts. The evening also featured a sneak peek of the new docuseries BALANCE: A PERIMENOPAUSE JOURNEY, followed by a moderated conversation. THE M FACTOR 2: BEFORE THE PAUSE premieres March 19, 2026, on PBS. BALANCE: A PERIMENOPAUSE JOURNEY began streaming January 30, 2026, on Apple TV and Amazon Prime Video. The event took place on Friday, January 30 at the Hearst Tower in New York City. Perimenopause does not only affect women. It affects relationships, families, workplaces, and partners who often want to help but do not have the language or information to understand what’s happening.

THE M FACTOR 2: BEFORE THE PAUSE brings the long-ignored realities of perimenopause into focus. Executive produced by Tamsen Fadal, Jo LaMarca Mathisen and Denise Pines, the documentary features real stories and leading medical experts to show how symptoms are often dismissed or misdiagnosed, and why earlier awareness and better care are urgently needed.

BALANCE: A PERIMENOPAUSE JOURNEY explores the physical and emotional reality of perimenopause and the silence that has left so many women without answers. Executive produced by Jeannie Mai and Alyssa Milano, the series aims to replace confusion with clarity and help women and their partners better understand this transition.

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kimor
Source: Will Utley

Kimora Nicole celebrates the launch of her new single release, ‘White Curtains’, with friends and family at The After Set, powered by MAKK, at Solotech Hollywood Studios, in Hollywood, Ca. on Friday, January 30th, 2026.

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zara
Source: Photo by Jon Kopaloff/Getty Images for Hennessy

Zara Larsson attends the Epic Records and Hennessy 2026 Grammys Party at Sunset Tower Hotel on January 30, 2026 in West Hollywood, California.

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maxwell
Source: BFA

Public School Designers Maxwell Osborne and Dao-Yi Chow enjoying Tequila Don Julio 1942 at an intimate dinner in Los Angeles, celebrating the launch of their limited-edition merch collection in honor of music’s biggest weekend.

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babyface
Source: @Ralphytoo_fly 

Grammy Week came alive at the House of Hits Powered by Billboard, a two-day cultural conversation that brought legacy, hit-making, and storytelling together in an intimate, high-impact setting produced by Global Music Touring.

Day 1 centered on defining legacy, as Jermaine Dupri and Bryan-Michael Cox led a powerful conversation honoring the legendary Kenneth “Babyface” Edmonds. The trio reflected on decades of timeless records, career-defining moments, and the stories behind some of the most influential hits in R&B history. Billboard Senior director, Carl Lamarre, also led conversations with Fam-Lay known for his notable work and production credits with The Neptunes, Clipse, and more.

Day 2 shifted the lens to hip-hop with the iconic, Grammy-nominated duo Clipse, Pusha T & Malice, who sat down with Billboard for an open conversation about their career highs, groundbreaking records, time in the industry, their faith and the cultural influence that continues to define their legacy. The intimate setting allowed for candid reflections connecting past, present, and future in real time.

Other notable guests in attendance included Jo Koy, Devon Franklin, Stephen Hill, Steve Rifkind, Mayor Phillip Jones and more. Guests enjoyed curated cocktails by Crown Royal Marquis and Lalo Tequila, alongside Marathon Burger, and an elevated caviar station by Cavi Morii bringing luxury hospitality to match the caliber of conversation. Across both days, the House of Hits delivered exactly what its name promises: culture, legacy, and meaningful dialogue captured and amplified through Billboard’s platform during one of the biggest weeks in music.

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becky
Source: Angel Montalvo, BMG

Becky G attends the MusiCares Person of the Year Gala wearing Grace Ling during Grammy Week, featuring PATRÓN EL ALTO. PATRÓN Tequila celebrates its first year as the Official Tequila Partner of the Grammy Awards with elevated experiences and bespoke cocktails throughout Grammy Week.

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hp
Source: Loews Hotels

TV personality Derek Zagami enjoys a sun-soaked day at Loews Miami Beach Hotel’s Soak Cabanas—two-story private retreats featuring a dedicated server, private bathroom, living area, soaking pool, and all-day access to the beach and pool.

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grammys
Source: Jazmine Valencia

PlaqueboyMax celebrates Rene McLean’s birthday at The Toast, hosted by Influence Media Partners at Dante Beverly Hills in Los Angeles.

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saweetioe
Source: Bobby Rachpoot

Saweetie enjoys a late-night SONIC Smasher during Grammys weekend.

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winnie
Source: Getty / Julian Hamilton - ALL IMAGES ARE APPROVED FOR MEDIA USE

Winnie Harlow dazzles in a Tacori OOAK ring while posing on the red carpet at the Clive Davis 2026 Pre-Grammy Gala.

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shaboozy
Source: mega

Shaboozey steals the show at the Clive Davis Pre-Grammy Gala, making a fashion statement in the Roxbury Collection by Jason of Beverly Hills.

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ciara
Source: CBS/Paramount

Ciara Miller wears Brilliant Earth Jewelry to the 68th GRAMMY Awards at Crypto.com Arena on February 01, 2026 in Los Angeles, California.

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hp
Source: Yuxi Liu/BACARDÍ

Jimmy Butler at the BACARDÍ bar during the BACARDÍ x BIGFACE San Francisco Rum Room Domino Club at Starlite.

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hp
Source: Spencer Robert PR

Margaret Josephs and business partner Lexi Barbuto are all smiles during a private Pilates session with Nofar Hagag at The Nofar Method in New York City.

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olivia
Source: Lester Cohen / Getty - ALL IMAGES ARE APPROVED FOR MEDIA USE

Olivia Rodrigo shines at the UMG Music Is Universal Artist Showcase, accessorizing with TACORI Allure Round Diamond Stud Earrings in white gold.

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kelly
Source: mega

Kelly Osbourne shined at the Clive Davis Pre-Grammy Gala in Jason of Beverly Hills—an iconic piece from her father, Ozzy Osbourne, bringing rock-and-roll heritage to the red carpet.

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keltie
Source: Lester Cohen (Getty) - ALL IMAGES ARE APPROVED FOR MEDIA USE

Keltie Knight dazzles in Desert diamonds by Renna Jewels courtesy of a Diamond is Forever, with all-over body glow by Westmore Beauty.

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teddy
Source: Sharpie

2026 Best Pop Vocal Album nominee Teddy Swims makes his mark with Sharpie at the GRAMMYS. on February 1, 2026 in Los Angeles.

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olivia
Source: Photography by David Land

Perigold, the destination for luxury home, has announced style icon Olivia Palermo as its first-ever brand ambassador, bringing fashion and home together to unveil a fully shoppable look at the home of one of the most trusted authorities in style and marking a major step in the evolution of luxury home shopping online.

Palermo helmed the creative design process, working entirely through Perigold’s e-commerce platform with support from Perigold Design Services.

From statement-making investment pieces like the art-deco–inspired Chinoiserie Bar Cabinet by Maitland-Smith and the sculptural yet functional Formation Accent Table by Global Views that add instant drama, to small luxury upgrades like the romantic, any-room-ready Rotherby Wallpaper by Zoffany and elevated everyday details like the Egg & D art Plate with Waldorf Door Knob by Nostalgic Warehouse, every element of her space is available on Perigold.com.

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charli
Source: Ricky Fraser

From the premieres of Wuthering Heights and The Moment to the Grammys, Charli XCX has undeniably been the moment this past week.

Capping off her momentous week, Charli stepped out to present at the Grammys donning a glamorous blowout - her BRAT-coded take on the Old Hollywood hair trend - created by celebrity hairstylist Ricky Fraser using products from the TRESemmé A-List Collection.

Key Products Used:

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alex
Source: BFA / Marc Patrick

Atlantic Music Group and Salomon hosted an immersive sonic experience and nightlife event in honor of Grammy Awards weekend, celebrating the debut of the new Salomon XT-Whisper. Guests explored custom HiFi art installations and enjoyed curated cocktails, light bites, and an evening of cutting-edge sound and style.

Alex Warren pictured, above.

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kels
Source: CBS/Paramount

Kelsea Ballerini’s 2026 Grammys makeup look was by Kelsey Deenihan Fisher, featuring COVERGIRL.

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leon
Source: Courtesy of Kingpin Bowling Group | @kingpinbowling

Jamie Foxx was joined on the lanes last week by Leon Thomas, Ty Dolla Sign at Lucky Strike Hollywood for a King Pin Bowling party.

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teyana
Source: mega

Teyana Taylor stunned on and off the red carpet at tonight’s 68th Annual Grammy Awards with a sleek, sculpted hair look finished with dramatic flipped ends. Her hairstylist, Nikki Nelms (@nikkinelms), had all the details behind the look using OGX and Dyson Beauty.

PRODUCT STEP-BY-STEP BREAKDOWN:

The Base: To create a smooth base to make hair easily workable, Nikki used the Dyson Supersonic r Professional Hair Dryer alongside the Gentle Air attachment on high heat and airflow settings to roughly blow dry and smooth any flyaways.

  • Prep & Heat Protection: To prep for heat styling, Nikki applied OGX Bond Protein Repair Heat Protect Spray ($10.49 on Amazon) to protect the hair while maintaining strength, smoothness and shine.

  • Sculpt & Smooth: Working in small layers, OGX Touchable Hold Gel ($9.84 on Amazon) was used to carefully smooth every strand straight back, creating a sleek, sculptured foundation with high control and polish.

  • Precision Styling: Using the Dyson supersonic Professional Hair Dryer on high heat and airflow settings, Nikki refined the shape with controlled heat and airflow, ensuring flawless, ultra-smooth finish while maintaining structure.

  • Setting the Shape: To reinforce hold without stiffness, OGX Flexible Hold Hairspray ($10.47 on Amazon) was layered throughout to lock in the sleek silhouette and flipped ends.

  • Final Touch & Gloss Finish: The look was finished with OGX Nourishing Coconut Oil Weightless Hydration Oil Mist ($7.97 on Amazon), adding a high-gloss sheen to polish off the look.

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leon
Source: Steven Blanco, BMG

Leon Thomas celebrates their Grammy win backstage at the PATRÓN Reaching New Heights Bar. PATRÓN Tequila celebrates its first year as the Official Tequila Partner of the Grammy Awards with elevated experiences and bespoke cocktails throughout Grammy Week.

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cardi
Source: T.JACKSON BACKGRID

Cardi B is photographed arriving at and later departing Saturday Night Live in New York City, continuing a headline-making week as anticipation builds ahead of the kickoff of her debut Little Miss Drama Tour, which is seeing rapid sellouts across the country.

The appearance comes amid growing industry and fan speculation that Cardi could make a surprise appearance at this year’s Super Bowl Halftime Show, further underscoring her current cultural dominance and nonstop presence across music, fashion, and entertainment.

For her SNL outing, Cardi made a statement in Jennifer Le boots, a Rowen Rose top and bottom, styled with vintage jewelry and a vintage bag.

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amanda
Source: Jeremy Varner/Varner Creative

Host Amanda Kloots and contestants Chari Hawkins and Nick Davis attend a special watch party of iFIT’s Trainer Games – episode 5 - airing on Prime Video now.

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addison rae
Source: mega

Addison Rae at the 68th Annual Grammy Awards, hair courtesy of amika – 2.1.26.

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selena
Source: Stefanie Keenan/Getty Images for Rare Beauty

Selena Gomez stopped by Ulta Beauty to celebrate Rare Beauty’s official debut at the retailer.

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alex
Source: @florido/Instagram; CBS/Paramount

Last night, Grammy Nominee Alex Warren took the stage to perform his hit song ‘Ordinary’ and later shared some technical difficulties transpired during his performance, via socials.

One thing that had zero technical difficulties? His skin. Alex prepped backstage using Therabody skincare tools - including the TheraFace Mask Glo, followed by the TheraFace Depuffing Wand - both of which are on sale now for Valentine’s Day. @Florido was the glam mastermind behind Alex’s look, giving him an undeniable stage presence. TheraFace Depuffing Wand: A game-changer for tired winter skin.

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meredith
Source: Jake Fabricius // 11th Hour Productions

On January 23, PopUp Bagels founder Adam Goldberg and The Real Housewives of Salt Lake City star Meredith Marks and founder off Meredith Marks Caviar, made a pop up appearance at the 11th Hour Lodge alongside standout Utah brands including Minky Couture, Pura, and Pvolve, creating a well-paired moment that spotlighted local flavor, wellness, and lifestyle.

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teyana
Source: Angel Montalvo, BMG

Teyana Taylor attends Kaytranada and PinkPantheress’ Grammy Week celebration featuring PATRÓN EL ALTO on Sunday, February 2nd. PATRÓN Tequila celebrates its first year as the Official Tequila Partner of the Grammy Awards with elevated experiences and bespoke cocktails throughout Grammy Week.

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flo
Source: Getty / Alberto Rodriguez - ALL IMAGES ARE APPROVED FOR MEDIA USE

The ladies of FLO wear Luar on the carpet, with Renee Downer accessorizing in a Tacori Crescent Eclipse Bangle and Jorja Douglas in Tacori Stilla Carre and Round Diamond Studs.

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golf
Source: TruGreen

Winter won’t last forever and early-season care is critical to achieving a healthy lawn for the months ahead. That’s why TruGreen – America’s No. 1 lawn care provider – is predicting something better than an early spring on Groundhogs Day – a head start on a healthier lawn!

Starting today, February 2, TruGreen will offer a special promotion where homeowners will get six weeks of free lawn care when they sign up for services through February 16 at TruGreen.com, promo code Phil26.

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kylie
Source: courtesy Dove

Beauty brand Dove is returning to the Big Game with "The Game Is Ours," a new :30 commercial celebrating the joy, resilience, and confidence of girls when they are encouraged to focus on what their bodies can do - not how they look - when playing sports. Developed in partnership with Ogilvy, the spot will air during the second quarter of the Big Game on February 8th.

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turbo
Source: TurboTax

Adrien Brody takes on the 'dramatic' role of a TurboTax expert in the brand's Super Bowl spot.

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weed maps
Source: Courtesy of Weedmaps

Colby Raha Wins Big at Record Breakers Event Presented by Weedmaps on January 31, 2026.

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raisingcanes
Source: Raising Cane’s

49ers star running back Christian McCaffrey and his brother Luke McCaffrey served up Cane’s favorites to fans in the Drive-Thru during a special Raising Cane’s fan event at the Brand’s Colma-area Restaurant.

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spam
Source: SPAM®

Ahead of the big game on Sunday, the SPAM® brand is proving why they are the superior game day food, teaming up with rookie wide receiver Tetairoa “T-Mac” McMillan to launch the "SPAM® brand vs. Everybody" campaign. The latest campaign from the SPAM® brand is a direct challenge to football fans to rethink those traditional watch party menus.As a lifelong SPAM® fan with deep Hawaiian roots, T-Mac wants fans everywhere to ditch the predictable game day spreads of wings, nachos and subs, and upgrade to SPAM® musubi, the bold, versatile, fan favorite that doesn't fumble on flavor, just in time for the Big Game.

Starting today, fans can join the SPAM® brand vs. Everybody movement and win exclusive prize packs:

  1. Visit Tetairoa McMillan (@Nalo) on Instagram
  2. Follow the @SPAMBrand on Instagram
  3. Comment telling us why you’re ditching the usual game day snacks for SPAM® Brand
  4. Include #SPAMBrandvsEverybody in your comment
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rach
Source: Lester Cohen, Getty

Rachel Lindsay at Ray-Ban Meta's Pre-Grammys Party.

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jordan
Source: Jordan Knight

Lulus celebrated Valentine’s Day early with an intimate couples dinner at Mother Wolf LA hosted by Love Island sweethearts Iris Kendall and TJ Palma.

Romance was in the air as Iris wore Cazy Light Pink Jersey Knit Twist-Front Maxi Dress from Lulus Valentine’s Day Shop collection, available now at lulus.com.

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state farm
Source: State Farm

Keegan-Michael Key and Danny McBride star in a parody of Bon Jovi’s "Livin’ on a Prayer" for State Farm Super Bowl commercial.

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euphoria
Source: Photo by Mark Gunter/Getty Images for SUPERCHARGED® by Kwanza Jones

Actor Algee Smith attends Culture In Motion™, presented by The Apollo x Kwanza Jones, at The Beehive on January 31, 2026, in Los Angeles, California.

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hannah
Source: TOMS

TOMS marks its 20th anniversary with The Joy We Share, a milestone campaign celebrating two decades of iconic style, meaningful impact, and the belief that joy grows when it's shared. With this launch, the brand reintroduces its most iconic silhouettes through a limited-edition 20th Anniversary Collection, bringing back prints and styles from its archives updated for today.

Fronted by culture-shaping entrepreneur and tastemaker Hannah Bronfman, alongside her husband, Brendan Fallis, and their two children, The Joy We Share campaign reflects how TOMS shows up in real life: effortless, wearable, and made for the moments that matter most. Shot in sun-soaked Malibu, California, the intimate campaign captures the family at play on the beach styled in the brand's Anniversary Collection.

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ariana
Source: Wally Skalij

Ariana Madix flips Valentine’s Day on its head with Fresh Step, telling singles everywhere to skip the dating drama and “Date Cats, Not Humans.” To support this partnership, Fresh Step is also covering all adoption fees for cats adopted through Best Friends Animal Society for Valentine’s Day weekend (2/13 - 2/16), and giving anyone who adopts this month a free Fresh Step litter.

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love island
Source: POSSE Awards Season Party with trüfrü, @posse.la, Jesse Tam (@jessetam_)

Love Island's Iris Kendall and TJ Palma enjoy Tru Fru's NEW freeze-dried line, including Freeze-Dried Strawberries dipped in Dark & White Chocolate, and Freeze-Dried Raspberries dipped in Dark & White Chocolate.

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phil
Source: Plural for Johnnie Walker

Phil Rosenthal is pictured celebrating with Johnnie Walker ahead of the biggest night in music at Max & Helen’s on January 30, 2026 in Los Angeles, California. Stars were seen sipping on the cocktail of the weekend, the Go Go Highball, created by Johnnie Walker with GRAMMY award-winning partner Sabrina Carpenter.

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tarete
Source: Steph Chang

On February 2, tarte toasted creator and star Whitney Leavitt’s Broadway debut in Chicago with a buzzy, intimate opening-night after-party alongside friends and cast. The celebration drew familiar faces from The Secret Lives of Mormon Wives, with Mayci Neeley, Taylor Frankie Paul, Layla Taylor and more spotted in attendance. Skipping the typical sponsorship playbook, tarte hosted a private, feel-good celebration that seamlessly wove in the brand’s hero product, shape tape. The moment captured tarte’s evolved creator strategy - showing up for real milestones and embedding the brand into culture in a way that feels organic, elevated, and undeniably cool.

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adidas
Source: Varisa Hong/ BFA, Emma Sharon for IDEL

adidas and Los Angeles-based fashion house Entire Studios celebrated the launch of their first 26-piece collection - a fresh take on performance and lifestyle apparel - through an exclusive unveiling at Brick Fitness.

The one-night-only celebration transformed the Crossfit gym into a showcase of the partnership - maintaining Brick’s performance-first aesthetic and signage whilst bringing in touches of LA and nighttime energy.

An evening of two parts - training and style - the event presented pieces of the collection through movement as well as invited guests styled in the collection, including Adrianne Ho, Carter Gregory, Ezra Frech, Lori Harvey, Massy Arias, Mia Khalifa, Nia Dennis and Victoria Villaroel.

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lili
Source: Backgrid/@tiziano.raw

Paris, France (February 1, 2026) – Lili Reinhart was spotted stepping out of the restaurant Le Bœuf sur le Toit in Paris, carrying DeMellier’s The Stockholm Bag in classic black - a modern interpretation of the classic bowling bag, designed with the brand’s signature refined minimalism and sculpted silhouettes.

DeMellier has cemented itself as a favorite among Hollywood’s best-dressed names, including Emily Ratajkowski, Katie Holmes, Selena Gomez, Meghan Markle, Kate Middleton, Vanessa Hudgen, and more.

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tyler
Source: TINKR

TINKR— a modern, design-forward DIY brand making home projects feel approachable, intuitive, and chic enough to live out on your counter — was recently named one of Oprah’s Favorite Things, TINKR is all about the kinds of fixes people really take on at home: assembling furniture, hanging art, installing shelves, and learning as they go.

That ethos is exactly what drew bachelor nation’s Tyler Cameron + his partner Tate Madden, to the brand. Known for their hands-on approach to renovating their own space, the duo is joining with Tyler stepping in as Partner and Head of Product, and Tate as Partner and Head of Creative — helping shape everything from tool functionality to visual design.

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kasey
Source: Kasey Keller

Today (World Cancer Day), Bristol Myers Squibb announced a campaign with renowned goalkeeper and sports commentator Kasey Keller. After being diagnosed with cancer in 2010, Kasey underwent about 13 different treatments, oftentimes only finding temporary relief. Now in remission, he reflects on his decision to take Breyanzi (lisocabtagene maraleucel; liso-cel) as a “game changer” that allowed him to not give up hope. The campaign aims to empower and inform others navigating their own blood cancer diagnosis, drawing from Kasey’s unique experience. Learn more about Kasey’s story at BreyanziWithin.com.

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tyler
Source: Smoothie King

Today, Smoothie King officially announces its partnership with Tyler Cameron, TV personality and the embodiment of effortless smooth… just in time for Valentine’s Day.

Introducing the “Berry Smooth Smoothie”, a delicious smoothie-inspired twist on a classic chocolate-covered strawberry. This limited-time offering will be available nationwide beginning February 10, exclusively via the Smoothie King app and in stores.

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melissa
Source: e.l.f. Cosmetics

Melissa McCarthy Stars in e.l.f. Cosmetics’ Telenovela-Inspired “Melisa” National Big Game Commercial.

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leon
Source: Exavier Castro

Grammy-winning artist Leon Thomas enjoys a Basil Hayden 75 at Flaunt Magazine’s “Prelude: A Toast to the Next Generation” party during Grammy Week in West Hollywood.

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louis
Source: Rommel Demano/BFA.com

Ashley (@best.dressed), Jooshica, and Caroline Lin ring in The Year of the Horse with the debut of LOUIS XIII Lunar New Year Coffret at iDen & Quanjude.

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bush
Source: Bush’s Beans

Before cheering on her husband, Quarterback Drake Maye, at the Big Game, Ann Michael Maye teamed up with Bush’s Beans to make his favorite game day recipe – Boston Baked Beans Dip.

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mikey
Source: eos

Mikey Day Stars in eos’ Is It Cake?-Inspired Big Game Commercial, “These Scents Eat."

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johnny
Source: Phillip Faraone, Getty Images

Johnnie Walker lights up the skyline of Los Angeles with large scale animations of the “Go Go Highball,” created with GRAMMY award-winning partner Sabrina Carpenter, to celebrate music’s biggest weekend on January 31st.

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lamorne
Source: Getty Images

Lamorne Morris joined The Macallan in the Hollywood Hills to celebrate the unveiling of the Diamonds Are Forever 55th Anniversary Release.

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justine skye
Source: Shaun Andru

Justine Skye & Mariah Comer attend the new Black-owned entertainment law firm, Comer Culture's Launch Party in Beverly Hills on February 3rd.

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kylie
Source: Jeff Lewis/AP Content Services for Toyota Motor North America

NFL legend Eli Manning and Kylie Kelce serve as celebrity referees during the Toyota Glow-Up Classic, a glow-in-the-dark flag football exhibition featuring female Bay Area youth players and NFL stars, held at the Super Bowl Experience on Wednesday, Feb. 4, 2026, in San Francisco.

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joe montana
Source: Phillip Faraone / Getty Images for Guinness

Joe Montana attends a charity event partnered with Guinness on February 04, 2026 in San Francisco, California.

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christian
Source: Kelsey Albright

Christian McCaffrey participates in Intuit’s Financial Literacy Forum ahead of Super Bowl LX.

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martha
Source: @marthastewart48/Instagram

Martha Stewart was just spotted carrying Cuyana’s Mila Satchel while en route to the Super Bowl LX. The beloved icon shared her full travel look on her Instagram, praising the style as a “travel game changer.”

The Mila Satchel is a sophisticated work-and-travel hybrid, featuring an integrated luggage sleeve, a 14” laptop compartment, and thoughtfully designed organizational pockets, all crafted in fine-grained Italian leather. It’s the perfect cross between chic and functional.

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sonic
Source: Graham Walzer for SONIC 

Baker Mayfield enjoys the new All-American Smasher from SONIC ahead of the big game on Sunday.

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miss universe
Source: Miss USA org

Miss USA, Audrey Eckert, walks the red carpet for NFL Honors in San Francisco, California.

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gensisi
Source: Genesis House

Genesis House and the Council of Fashion Designers of America (CFDA) have announced Terrence Zhou of Bad Binch TongTong as the recipient of the 2026 CFDA | Genesis House AAPI Design + Innovation Grant.

Now in its third year, the program supports emerging AAPI designers through financial backing, mentorship, and an immersive creative platform that encourages designers to explore cultural identity through contemporary design. This year’s finalists — Allina Liu, Kim Shui, and Terrence Zhou of Bad Binch TongTong — presented their completed collections at Genesis House in New York City, where Terrence was named the grant recipient.

In addition to receiving $100,000 in total funding, the designers participated in a five-month program that included mentorship across fashion, business, and technology, as well as an immersive cultural experience in Seoul, Korea that inspired their final collections. The completed designs are currently on view at Genesis House through February 22nd.

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sombr
Source: Michael Simon

Sombr Keeps it Fresh with LISTERINE During the Release Party for New Single HOMEWRECKER on February 5, 2026.

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lydia
Source: Ryan Northrop/BFA

On Thursday, February 5, renowned auctioneer and best-selling author Lydia Fenet rang in NYFW with an evening at The St. Regis New York celebrating three seasons of her podcast, Claim Your Confidence. The evening honored the 125 guests featured on the podcast to date and its mission of spotlighting accomplished leaders across industries - sharing the personal journeys behind their success and how they’ve built confidence along the way.

Leaders, creatives, and media spanning art, fashion, finance, and more filled the room for the celebration. Notable attendees included Anu Duggal, Sophie Elgort, and Vira Capeci, Elyce Arons, Dria Murphy, Dustee Jenkins, Ariel Dumas, and more. The evening set the tone for NYFW, bringing together accomplished voices for an evening rooted in confidence and connection.

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katie
Source: Katie Austin

SI Swimsuit model and KA Daily founder Katie Austin attends the Authentic x SI Swim Super Bowl party.

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guess
Source: GUESS

On 4th 2026 February, GUESS unveiled a powerful new expression of its brand identity with an exclusive high-altitude fashion show in Gstaad, Switzerland. Set within the iconic Iglu-Dorf, the Gstaad fashion show stood at the heart of the wider GUESS Winter Takeover, an ambitious project that celebrated the brand's 45th anniversary, while transforming some of Europe's most iconic mountain destinations into bold expressions of GUESS heritage and lifestyle.

With a runway staged against a backdrop of sculptural snow igloos, GUESS is the first fashion brand to present its collection in such a unique Alpine setting. Building on last year's pioneering high-altitude fashion show at Glacier 3000, this new edition marks a natural evolution of the concept, unfolding in an immersive runway experience. The show welcomed a highly curated audience of approximately 60 guests, including key opinion leaders, influencers, and representatives of the European press, such as Chiara Ferragni, Leonie Hanne and Lea Elui.

Framed by snow-covered peaks and pristine scenery, the show unfolded in a seamless dialogue with its environment, during the golden hour when natural light reached its most evocative intensity. Altitude, ice, light, and landscape became integral elements of the narrative, demonstrating GUESS' ability to bring glamour and heritage into unexpected, awe-inspiring contexts. As the sun set over the mountains, the natural transition into dusk heightened the intensity of an emotional, live performance by violinist Laura Zimmermann, transforming the moment into an immersive cinematic experience.

Transparent, crystalline structures evoked minerals and quartz formations emerging from the snow, while reflective surfaces amplified the nuances of the golden hour light enhancing movement and adding depth and rhythm. GUESS red LED lighting and accents elegantly reinforced brand identity, integrating perfectly into the candid white surroundings, reinforcing brand identity, without imposing on the beauty of the natural setting. combining minimal de-sign with a strong visual presence, inspired by carved ice and snow.

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byoma
Source: Eric Soboleski on behalf of BYOMA

Ahead of the Big Game, BYOMA, the barrier-first skincare disruptor just dropped its first-ever TV commercial (shot entirely on iPhone 17) with “The BYOMA Shorttime Show.” The digital-first, culture-fueled campaign takes one of the year’s most talked-about viral moments (e.g., Bad Bunny’s Half Time Show’s height requirement) and turned it into a celebration of confidence, community, and real results, launching BYOMA’s new Bio-Collagen Radiance Facial Mask. The brand celebrates short kings and queens and through a real-time, culture-jacked response. While the world debated who was “tall enough” to be part of the biggest show of the year, BYOMA asked a different question: What if shorter is actually better? The premise ladders directly to the brand's new product launch — a short, 20-minute bio-collagen mask. Featuring a cast of culturally fluent creators — including Juhm, Dylan Kevitch, Lisi German, Micky Gordon and Kristyn Hoffman, shaping the beauty conversation among Gen Z and Gen Alpha. These influencers aren’t following trends — they’re defining them, and BYOMA put them front and center. A :30 spot will air in Seattle, going live into the 3rd quarter of the Big Game. Check out the teasers and official commercial on BYOMA's social channels: Instagram, TikTok, and YouTube.

thayers
Source: @annmichaelmaye/TikTok

Ann Michael Maye just posted her first-ever beauty partnership, and instead of going the makeup route, she’s making it skincare-first with Thayers. Of course, the outfit matters, but the glow is what truly makes the moment. ​

​In her GRWM on TikTok, Ann preps with the Thayers Milky products; the kind of routine that keeps skin hydrated and fresh through travel days, late nights, and non-stop game day chaos.

  • Thayers Milky Cleanser: Strengthens the skin barrier and leaves skin feeling soft, smooth, and hydrated after every wash, perfect for normal to dry skin (and busy, high-glam weekends).
  • Thayers Hydrating Milky Toner: Silky, alcohol-free toner that hydrates and preps in one sweep, boosting moisture instantly and delivering that dewy, “WAG glow” finish.
  • Thayers 80HR Milky Moisturizer: Delivers up to 80 hours of hydration with a non-greasy feel, leaving skin cushioned, smooth, and camera-ready.

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