NEWSHow Model Angelwoof Became a Millionaire After Quitting ‘Soul-Sucking’ Retail Job for Content Creation
Feb. 2 2026, Published 6:39 p.m. ET
Angelwoof was a self-taught makeup artist who grew up poor and spent years grinding in the retail trenches. In 2020, while the rest of the world was tightening their belts and seeking job security, she did the unthinkable.
She walked away from her steady paycheck and a six-year career to bet everything on her own image as a model and content creator. It was a high-stakes gamble that transformed a humble makeup artist into a self-made millionaire with a bass guitar in her hand and a vision for a homesteading future.
The transition was far from a whim. While working behind beauty counters, the retail side of the industry began to stifle her creative spirit, Angelwoof says. She felt the drain of sales quotas overshadowing the art of making women feel beautiful, and her intuition told her there was more to life than the 9-to-5 grind, even if the path forward was unpaved.
She began looking for signs that it was time to leave, and when the pandemic hit, she saw her opening. Instead of retreating, she leaped and went full-time in content.
She recently hit the elusive million-dollar milestone, a feat that felt impossible during her childhood.
“Hitting my first million dollars was huge for me,” Angelwoof says. “I grew up poor but I had big visions and goals. And now I’m able to work towards them and see them come into play.”
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When she isn't creating content for her massive audience, she is baking, gardening or playing blues on her bass.
“I’m so thankful for the lifestyle I have created for myself,” she gushes. “You have the power to create your own reality.”
Despite her digital success, her reality is becoming increasingly grounded. She is heavily invested in homesteading, proving that you can be a successful model while still wanting to get your hands dirty on your own land. Her story serves as a masterclass in trusting your gut, proving that when you decide to create your own reality, the universe usually follows suit.
