NEWSMedical Tourism: Why Turkey Is Leading the Global Hair Transplant Boom
April 25 2025, Published 1:19 a.m. ET
In many countries, elective procedures like hair transplants aren’t always accessible to those who desire them most. Out-of-pocket expenses can be significant, and insurance doesn’t often cover treatment if it's not medically necessary. To combat these issues, Turkey has positioned itself as a global hub, making high-quality hair transplants affordable without sacrificing safety or aesthetically pleasing end results. Dr. Serkan Aygin and his practice, Dr. Serkan Aygin Clinic, are at the forefront of this mission to showcase the power of a hair transplant in Turkey.
Meet Dr. Serkan Aygin
With over 25 years of experience, Dr. Aygin has curated a reputation as a globally recognized and respected dermatologist and hair transplant specialist. So, what’s his main mission? “To improve human lives.”
Given that Dr. Aygin is based in Turkey, it’s not difficult to see why he’s passionate about changing the narrative of hair transplant procedures within the country. For years, Dr. Aygin has worked to shift perceptions about Turkish healthcare quality, both in and beyond the hair restoration space.
Creating a Trusted Hub for Hair Transplants in Turkey
Dr. Aygin has helped to turn Turkey into a trusted leader in the medical tourism industry, which now attracts over one million medical tourists annually. Thanks in part to Dr. Aygin, the hair restoration industry accounts for a significant chunk of that number.
So, why are international patients flocking to Turkey for hair restoration? First and foremost, affordability plays a major role. Additionally, Turkey offers advanced technology, skilled doctors, and full-service packages — typically including transport, hotels, and translation services.
With significant investment in health tourism infrastructure, Turkey stands out as a viable and coveted option for individuals seeking medical services. A cultural focus on both aesthetics and patient satisfaction sets the country apart for those seeking treatment.
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Staying Ahead of the Competition
It hasn’t always been easy for Dr. Aygin to work toward his goal of combating the stigma that is sometimes associated with Turkish medical tourism. Dr. Aygin encountered intense competition and bias from some patients toward Turkey, especially due to the common assumption that medical services in the country involve inferior doctors.
Through his work changing public perception, Dr. Aygin won the award for Best Hair Transplant in Europe in 2019, further establishing him as a trusted industry leader.
In addition to these accolades, Dr. Aygin’s unique approach to hair transplants has resulted in international acclaim and even some celebrity clients. He is passionate about staying at the forefront of industry advancements by developing new and innovative treatments like stem cell hair transplants and consistently using the latest medical technology to provide superior service.
What’s Next for the Turkish Hair Transplant Industry?
Dr. Aygin plans to continue growing both his practice and worldwide respect for the Turkish hair transplant industry. It’s not always an easy task to change public perception, but Dr. Aygin has proven himself more than up to the challenge.
Between safety practices, focusing on technological developments, and his significant work to refocus the Turkish hair transplant industry, Dr. Aygin has much to offer the medical tourism industry and locals alike.
