or
Sign in with lockrMail
BREAKING NEWS
OK LogoROYALS

Meghan Markle Could Follow in the Kardashians' Footsteps and Earn Millions Through Instagram

meghan markle become mega influencer
Source: MEGA

Aug. 28 2023, Published 6:58 p.m. ET

Link to FacebookShare to XShare to FlipboardShare to Email

Meghan Markle is set to return to her old lifestyle brand. The Duchess of Sussex once had a thriving blog and social media presence with "The Tig," but she stepped away from her public platform after getting engaged to Prince Harry.

It's now been reported the Duchess of Sussex secured an Instagram handle once again — and it could prove to be quite lucrative.

Article continues below advertisement
meghan markle become mega influencer
Source: MEGA

Meghan Markle is expected to build a profitable social media presence.

Article continues below advertisement

"I would expect her to quickly become one of the most followed accounts on Instagram," Eric Schiffer told a publication on Saturday, August 26. "You have celebrities like the Kardashians who can command $1 million and up for a single post promoting a product. There is no reason Meghan couldn’t be earning those sorts of fees."

However, if Meghan does decide to use the Meta site, Schiffer said that she "has to be careful" to not be seen “hawking every product under the sun.”

"She will align with quality brands and companies that are on point with her political and social beliefs," he added.

Article continues below advertisement
meghan markle become mega influencer
Source: MEGA

The Duchess of Sussex is expected to separate herself from the joint Sussex brand.

Article continues below advertisement

While fans and critics wait for Meghan's next moves, the Duchess of Sussex will work alongside WME to forge her path within Hollywood.

"The agency will be focusing on building out her business ventures across multiple facets of the agency & its broader ecosystem, including film & television production, brand partnerships & more," WME shared on Twitter after Meghan signed with the agency in April.

Sources later revealed that the Duchess of Sussex is making strategic plans for her career.

"Meghan and the team are working hard," the insider said. "I think it will be surprising, it won’t be what everybody is expecting it to be, it will feel familiar to who Meghan is."

MORE ON:
Meghan Markle

Want OK! each day? Sign up here!

Article continues below advertisement
meghan markle become mega influencer
Source: MEGA

Meghan signed with WME in April to build her platform.

Article continues below advertisement

OK! previously reported the Suits star was very focused on establishing a brand independent of her husband.

"There could be surprises from Meghan — people have talked about her possibly developing a lifestyle brand — but she needs to develop a more definite image than she has at the moment," Pauline Maclaran told an outlet.

"It wouldn't surprise me if she went back to acting or something she is known to have done and to be quite good at," Maclaran explained. "Going back to the core brand values would seem to make sense and going forward more as individuals with the common interests on Archewell would seem to make sense."

Article continues below advertisement

Never miss a story — sign up for the OK! newsletter to stay up-to-date on the best of what OK! has to offer. It’s gossip too good to wait for!

Article continues below advertisement
Source: OK!

Schiffer spoke to DailyMail. Other sources spoke to Page Six.

More From OK! Magazine

    Opt-out of personalized ads

    © Copyright 2024 OK!™️. A DIVISION OF MYSTIFY ENTERTAINMENT NETWORK INC. OK! is a registered trademark. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Service, Privacy Policy and Cookies Policy. People may receive compensation for some links to products and services. Offers may be subject to change without notice.