or
Sign in with lockrMail
BREAKING NEWS
OK LogoNEWS

Leading the Industry: Verge Agency and Jessica Bartlett Add Hailey Welch, Avani Gregg, and Madi Monroe to their Elite Roster

waysplit pp
Source: Verge Agency

Sept. 25 2024, Published 1:45 a.m. ET

Link to FacebookShare to XShare to FlipboardShare to Email

Every so often, the world is reminded that social media has the power to transform lives overnight. A single viral video can catapult an individual from obscurity to stardom, creating opportunities that were once unimaginable. The immediacy and reach of platforms like Instagram, TikTok, and YouTube has democratized fame, allowing anyone with a compelling story, talent, or moment to capture global attention within hours.

However, with this dramatic rise to fame comes a new set of challenges. The spotlight does not exist in a vacuum and can lead to intense scrutiny and pressure. Viral sensations must navigate the complexities of maintaining their newfound status, balancing personal life with public expectations, and managing potential backlash or negative attention. The journey from viral fame to sustained success often requires strategic management and careful planning.

This is where women-led companies like Verge Agency truly shine. Founded by CEO Jessica Bartlett, Verge Agency is a full-service talent management company that stands at the forefront of the influencer industry. It’s not just about managing talent; it’s about empowering creators and setting new standards in an industry that has historically been exploitative. Verge makes it their mission to provide clear direction and a sustainable career path for creators, ensuring they are protected and securing the most favorable deals possible.

Article continues below advertisement

Verge’s success is driven by its ability to offer individually tailored services that align perfectly with each client's unique personal brand. This personalized approach ensures that every client receives the attention, strategy, and resources they need to thrive in their respective verticals. Whether it’s through securing lucrative brand partnerships with notable brands like Playboy, crafting compelling content, executing growth marketing strategies, negotiating contracts, or protecting their intellectual property, Verge equips its clients with the tools they need to succeed.

One of Verge's core strengths lies in its exceptional skills in negotiation and career navigation, especially for creators just stepping onto the scene. The agency’s team excels at guiding emerging talent through the complexities of the industry, helping them rise sustainably. From securing high-profile deals to managing clients’ public image, CEO Jessica Bartlett and Verge are committed to preventing exploitation and safeguarding their clients' best interests. Their focus is on creating long-term success, ensuring that every decision benefits the creator both now and in the future.

girl
Source: Verge Agency

Verge CEO Jessica Bartlett

Article continues below advertisement

Verge’s roster is a testament to its standing in the industry, featuring a diverse array of influential talent from Artists like Austin Mahone and Pia Mia to influencers like Huddy, Gigi Gorgeous, and Mikayla Demaiter, as well as professional athletes like Lindsay Brewer. The agency’s comprehensive and premium services make it the go-to choice for both aspiring and established influencers who seek more than just management—they seek a partner who will champion their vision.

Article continues below advertisement
verve
Source: Verge Agency

Austin Mahone, Lindsay Brewer, Huddy

Article continues below advertisement

What truly distinguishes Verge is Jessica Bartlett’s unique perspective as a CEO who was also an influencer. Her first-hand experience in the industry allows her to deeply understand the needs and challenges creators face. This empathy and insight have been instrumental in shaping Verge's management approach, making it more attuned to the realities of being a modern creator.

MORE ON:
NEWS

Want OK! each day? Sign up here!

Article continues below advertisement
verve
Source: Verge Agency

Avani Gregg

Article continues below advertisement
girl
Source: Verge Agency

Madi Monroe

Article continues below advertisement

The recent addition of TikTok sensations Avani Gregg and Madi Monroe to Verge’s roster exemplifies the agency’s ability to attract and elevate top-tier talent. Both Gregg and Monroe have captivated millions with their charismatic online presence and unique content. By partnering with Verge, they have gained the strategic guidance necessary to navigate the evolving landscape of social media while ensuring their brands continue to grow sustainably.

Article continues below advertisement
hailey
Source: Verge Agency

Hailey Welch

Similarly, the signing of viral sensation Hailey Welch, known for her Hawk Tuah video that took the internet by storm, is another testament to Verge's keen eye for talent. Welch quickly attracted attention from major brands and platforms, and by partnering with Verge, she secured a high six-figure deal with Fanfix. This strategic alliance highlights Verge’s expertise in capitalizing on the ever-growing influence of social media stars and transforming viral fame into sustained success.

These collaborations underscore Verge's commitment to nurturing high-caliber talent and ensuring that every creator on their roster is positioned for long-term success. This commitment to excellence and innovation is why Verge Agency remains a dominant force in the industry, leading the charge in a space where influence and impact are everything.

For more information about Verge and its roster of talent, visit the website and Instagram.

More From OK! Magazine

    Opt-out of personalized ads

    © Copyright 2024 OK!™️. A DIVISION OF MYSTIFY ENTERTAINMENT NETWORK INC. OK! is a registered trademark. All rights reserved. Registration on or use of this site constitutes acceptance of our Terms of Service, Privacy Policy and Cookies Policy. People may receive compensation for some links to products and services. Offers may be subject to change without notice.