US Airways Makes a Social Media Blunder! 8 Other Corporate Twitter Mishaps
Jan. 28 2015, Updated 2:07 p.m. ET
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By now you’ve probably heard (and seen) the very NSFW photo that US Airways retweeted this weekend. And while we’re not going to show that here on this fine site, you can use your handy dandy googling skills to find it in a matter of seconds.
But US Airways is not the first company to deal with social media blunders—by a long shot! Scroll through the gallery to learn about some other social media mistakes from some very big brands.
@CelebBoutique: A classic example of trying to capitilize on trending topics in a very dumb way. #Aurora was trending because a man went on a shooting rampage at a midnight screening of The Dark Knight Rises in Aurora, CO killing 12 and injuring 70 people. Verdict: FAIL
@McDonalds: Good idea in theory, but this tweet is sitting pretty in the dictionary next to the word “Backfired”. In an effort to get people talking about them with the hashtag #McDStories, many people took to Twitter to talk negatively. Verdict: FAIL
@NRA_Rifleman: Another post-Aurora tweet that ignored all sense of common decency. Verdict: FAIL
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@Spaghettios: That little cartoon noodle is cute in MOST situations. Not this. Never this. Verdict: FAIL
@KennethCole: What was probably just supposed to be a harmless joke was neither harmless nor funny. Verdict: FAIL
@KitchenAidUSA: The manager of this account most likely forgot to switch back to his or her personal account (and ALSO forgot how not to be terrible, in general) Verdict: FAIL
@Entenmanns: #NotGuilty was trending because Casey Anthony was found #NotGuilty of killing her daughter, and Twitter pretty much blew up because of it. A simple google search could have saved the beloved bakery from a big ol’ headache. Verdict: FAIL
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@HomeDepot: Just no. FAIL FAIL FAIL.