'X Factor' Star Bea Miller & 3 Musketeers Gets Kids Talking Again

X factor bea miller 3 musketeers throw shine campaign video ok wide

Dec. 14 2016, Updated 8:02 p.m. ET

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Finding the right words or knowing how to start a conversation for young people these days can be stressful.

But thanks to 3 Musketeers partnering with X Factor star Bea Miller, they've joined forces to close the communication gap. In their brand new campaign called #ThrowShine, they've created a unique video series to show how easy it can be to get kids talking again, encouraging them to share positive messages with each other, not throw shade.

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The videos showcase teenagers passing a 3 Musketeers candy bar to one of their pals when the right words are hard to find — whether it's introducing themselves to a new girl at school or encouraging a frustrated sibling. Each candy bar features a boost-of-confidence message that 3 Musketeers has created to kickstart the conversation. Bea's voice is featured in each of the videos with a reimagined version of "This Little Light Of Mine."

Bea Miller

We want to hear how you share positivity, so use the hashtag #ThrowShine and tell us your stories.

Visit 3 Musketeers on Facebook to learn more.


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