Jessica Simpson 'Devastated' Over Failing Jewelry Line

Jessica Simpson may have a 
$1 billion fashion brand, but not everything is flying off the shelves.

Her jewelry line, which consists of about 200 different rings, pendants, earrings and the like,

didn’t sell well over the holidays, a source on her business team tells OK!—

and the self-made mogul is taking it hard.

“Jessica puts more creative effort into her jewelry than anything else,

including very specific sketches and designs,” says the insider.

“She’s devastated that people aren’t buying them.”

Her mom and her sister, Ashlee, have been trying to lift her out of her funk, the source adds:

“They’re telling her it’s just one bad season. But she’s panicking that she’s lost her sense of style.”

And as the breadwinner in the family she stresses out about money no matter how large her fortune.

“Now she’s talking about scrapping the jewelry,” says the source. “She fears she may be doing too many things at once.”