Jessica Simpson Unveils New Maternity Line
May 14 2012, Published 3:10 p.m. ET
Everyone saw this one coming.
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New mom and fashion mogul Jessica Simpson has expanded her apparel line to include maternity wear. This morning, it was formally announced that Jessica will debut a collection of chic wares for the mom-to-be who still wants to be fashionable and accentuate her bump.
"You want to wear clothes that are flattering to your baby bump; you want to show your bump off," she said of the line that's been described as having a vintage '70s feel.
Along with a basic stable of knits, jackets and blazers, Jessica mixes patterns and textures for a line of maxis, fitted jersey dresses, leggings and flouncy blouses.
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This is the 24th product classification under the Jessica Simpson umbrella. For all her efforts in music, movies and TV, it's her billion dollar clothing line, the Jessica Simpson Collection, that's raked in the most cash and made the one-time country star one of the wealthiest entertainers.
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Check out the Jessica Simpson Maternity line in over 700 stores this fall.