NEWSKim Kardashian to Kanye West: You're Out!
July 14 2012, Published 1:00 p.m. ET
The ego has landed! Kim Kardashian had deemed boyfriend Kanye West too low profile, insiders tell OK!, and has set her sights on finding someone with a lot more fame.
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Part of the reason getting together with Kanye was so appealing to Kim in the first place was that she thought it would keep her in the limelight, says one source close to the couple.
"She lost so much popularity after she and Kris Humphries announced their divorce, and she was terrified of losing her brand and losing her fame," says the insider.
"Hooking up with Kanye was partially a strategic move, and she imagined they would instantly be on the cover of every magazine for the next year. And at first, that's exactly what happened," adds the source, and Kim is upset. "She's totally addicted to being famous and can't stand the thought of just becoming a had-been."
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Kim, 31, is constantly aware of the ebb and flow of her popularity, tracking it with the latest information available from social networking sites to the Internet.
"Kim has Google alerts on her cellphone, laptop, and iPad; if the number of alerts goes down, she starts to panic," says the source. At first, Kanye was puzzled by her mood swings.
OK! NEWS: KIM KARDASHIAN "LOVES" THAT KANYE WEST IS OLDER AND WISER
"She didn't want to come right out and tell Kanye what was wrong, but he kept pressing her because he knew something was bothering her," the source confides. "He was pretty blown away when she told him that Internet searches for her name are down since she began dating him, and that she wasn't very happy.
"He can't believe there is someone out there with an ego bigger than his," adds the source.
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