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Martha Stewart's Talk Show Gets the Ax
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Jan. 5 2012, Published 11:39 a.m. ET
Looks like Martha Stewart may have baked her last biscuit on the air — for now, that is. The Martha Stewart Show is being canceled by the Hallmark Channel this spring, but the two parties are in talks for future possibilities.
OK! NEWS: MARTHA STEWART ISN'T MAD OVER NEW DAUGHTER'S NEW BOOK — "IT IS HILARIOUS!" Martha's show was picked up by Hallmark last September in a pretty big deal that handed over most of the network's daytime schedule to shows from Martha's production company. As Reuters reported, the cost of producing the daily show was too steep compared to its declining viewership of approximately 200,000 viewers. This May, her show will officially wrap and repeats will run over the summer. It appears she's not walking away from TV altogether, though! Her production company and Hallmark are in discussions. OK! NEWS: MARTHA STEWART ADJUSTS TO GRANDMOTHERHOOD An official statement by Martha Stewart Living Omnimedia (MSLO) and Hallmark indicated, "The daytime block on Hallmark Channel demonstrated year-over-year ratings growth and earned The Martha Stewart Show two Daytime Emmy Awards in its first season on Hallmark." The statement continued, "That show will continue to air through the end of summer 2012. MSLO and Hallmark Channel are in discussions about potential new show formats and concepts for daytime."
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