No more Facebook? One of the biggest social networking companies that has taken the internet by storm will officially be changing its name.
“We are a company that builds technology to connect,” the company’s CEO said in his announcement on Thursday. “Together we can finally put people at the center of our technology. And together, we can unlock a massively bigger creator economy.”
He continued, “To reflect who we are and what we hope to build, I am proud to announce that starting today, our company is now Meta.”
The entrepreneur, 37, assured his listeners that the rebranding isn’t going to change the essence of the company that he originally co-founded in 2004. The apps owned by the company — including Facebook, Instagram, and WhatsApp — will remain the same but will now fall under the Meta company umbrella.
“Our mission remains the same — it’s still about bringing people together. Our apps and our brands — they’re not changing either,” he said. “From now on, we’re going to be metaverse-first, not Facebook-first.”
In a letter on the newly-named company’s website, Zuckerberg described the change as the “next chapter for the internet.”
“The next platform will be even more immersive — an embodied internet where you’re in the experience, not just looking at it. We call this the metaverse, and it will touch every product we build,” he wrote.
He claimed the “defining quality” of the metaverse will consist of a “feeling of presence — like you are right there with another person or in another place.” While it is unclear what exactly the tech magnate has planned next, he insists that “feeling truly present with another person is the ultimate dream of social technology. That is why we are focused on building this.”
The company’s twitter account also posted the announcement online, teasing the next chapter as “a place where we’ll play and connect in 3D.”
Zuckerberg also announced that the company will “start trading under the new stock ticker we have reserved, MVRS, on December 1.”
“Today’s announcement does not affect how we use or share data,” he insisted.