Rihanna was all smiles on Friday night, where she celebrated the 1-year anniversary of her Fenty Beauty line only one day after her star-studded Diamond Ball event.
The "Work" singer posed at Sephora inside JC Penney in Brooklyn, where hundreds of fans screamed for the pop icon behind her.
She also debuted her SAVAGE X FENTY line during New York Fashion Week on Wednesday, which is all about intimates for women.
She looked absolutely stunning in a purple ensemble with some gorgeous embellishments at the top.
Rihanna also happily posed with a ton of adoring fans inside, who helped celebrate her brand that she initially defined as "the new generation of beauty."
What a week it has been for Rihanna! She shined at her Diamond Ball event on Thursday (also in Brooklyn), where several other celebs showed up including Issa Rae and Childish Gambino.
What are your thoughts on Rihanna's success? Sound off in the comments.