The Secret Behind Queen Bey's Gorgeous Hair Color in Her Beyonce Music Videos

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Dec. 18 2013, Published 7:24 p.m. ET

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Beyonce's new album and whopping 17 accompanying music videos were a complete surprise to fans, but the fact the entertainment powerhouse looks stunning in each clip is not. Now that the secret project is out, Bey's hair colorist Rita Hazan is finally allowed to weigh in on the singer's many looks and how she achieved those gorgeous hues.

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“Beyonce loves to change her color and style, which is apparent in each of these videos,” says Rita. “She can basically have any hair color as long as it’s with the right tone and style. She’s so beautiful and makes it easy.”


To craft a multi-dimensional look for Beyonce, Rita likes to use highlights, and in the videos the songstress boasts dark roots.

“The roots give it an edgier look,” explains Rita. “With her olive skin, the darkness at the roots is needed to add depth so that she can go very light while complimenting her skin tone. A solid blonde can wash out anyone with an olive skin tone, so the roots help to give the color depth.”

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You can get a similar look at home using Rita Hazan Root Concealer ($25;, which is a temporary solution for achieving the style.

For Bey’s “Superpower” video, she rocks blue strands, which is also super easy to copy with another of Rita’s popular products—Rita Hazan Pop Color ($18;, which adds vibrant, but temporary, highlights, streaks, tips or all-over color, allowing you to customize your look.

What did you think of Beyonce's many video looks? Tell us in the comments or tweet @OKMagazine.


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