Watch One Direction Promote Their Debut Fragrance In This Cute New Black and White Promo Video

It'll be a great day when Directioners everywhere are able to get whiff of 1D's debut perfume, One Moment, when it hits stores this fall. But it's an even better day (aka today) when Harry, Liam, Louis, Niall and Zayn release a video to promote the fragrance in which they look adorable. It's black and white, too, which always ups the sexiness factor, so watch the video above to see how amazing the guys of One Direction look. just imagine how good they smell, too?! Ugh. We wish videos were scratch and sniff.

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What do you think of 1D's promo video? Will you pick up a bottle of their perfume when it hits stores later this year? Tweet us @OKMagazine!