The busiest shopping day of the year is finally here. Black Friday, taking place November 27, is an informal name for the day following Thanksgiving and has been regarded as the beginning of the United States Christmas shopping season since 1952. The term "Black Friday" did not become widely used until more recent decades, during which time global retailers have adopted the term and date to market their own holiday sales. The day represents the point in the year when retailers begin to turn a profit, thus going from being "in the red" to being "in the black."
With the ongoing global coronavirus pandemic, Black Friday will look a little different this year. Stores will be at fraction of capacity, and many retailers are moving their biggest sales online. But that certainly isn't stopping shoppers from spending their hard-earned dough.
Ivy Park x Adidas by Beyoncé
Beyoncé's new Ivy Park x Adidas dropped online last month and sent the Beyhive into overdrive. “The Drop 2 Collection” comes only nine months after Beyoncé’s Ivy Park x Adidas collection, which sold out almost instantly. “Inspired by the inner beauty, strength, resilience and energy of artists who have found their respective parks,” prices in the size-inclusive gender-neutral athleisure and streetwear collection range from $25 for accessories and up to $200 for apparel.
Corset Crop Top $70 SHOP NOW
Fashion Nova x Megan Thee Stallion Collection
The "Savage"rapper just released a 106-piece capsule collection with Fashion Nova including premium denim, luxe corset bodysuits and tops with matching pants, jaw-dropping dresses and plush outerwear ($24.99 to $199.99). For Black Friday, find 40%, 50% and 60% off.
Black Friday Pick: Patchwork Wonderland Denim Jacket $33.99 SHOP NOW
Uncommon James By Kristin Cavallari
You may be familiar with Kristin Cavallari's Uncommon James. The E! reality series 'Very Cavallari' followed the former 'Laguna Beach' star as she opened the flagship store and Nashville headquarters of her rapidly growing fashion and lifestyle brand. Although mostly known for its oh-so-chic jewelry pieces, Uncommon James also includes apparel, eyewear, hair accessories and home pieces like candles, pillow covers, kitchen accessories, bar wear and more. The mom of three also recently added a Little James collection of kids apparel.
Black Friday Pick: Girl Boss 2.0 Earrings $58 SHOW NOW
Kylie Cosmetics by Kylie Jenner
What began as a simple lip kit product in 2015 soon turned into a nearly billion-dollar mega lifestyle brand. Now know for its blink-and-you-miss sell outs, over-the-top packaging, hyped collections and star-studded collaborations, Kylie Jenner's infamous Kylie Cosmetics now includes everything from brushes to eyeshadows to concealer to mascara to blush. She even launched an entire Kylie Skin line with serums, moisturizers and face wash. For Black Friday, Kylie Cosmetics is offering $40 all lip products and $30 all eyes and face products.
Black Friday Pick: 4 Pieces High Glass Set $29.40 SHOP NOW
Rare Beauty by Selena Gomez
Comin' for Queen Kylie's turf, the "Good For You" singer launched her own makeup line, Rare Beauty, just two months ago. But beyond just helping those feel good on the outside, Gomez went a step further. She also created The Rare Impact Fund with the goal of raising $100 million over the next 10 years to help give people access to mental health services. Starting with Rare Beauty’s very first sale, one percent of the annual sales will go directly to the Rare Impact Fund.
Black Friday Beauty Pick: Confident Energy Eyeshadow Palette $25 SHOP NOW
William Rast by Justin Timberlake
Justin Timberlake may be forever remembered for his iconic denim-on-denim look with Britney Spears at the 2001 American Music Awards, but did you know the former N'SYNC frontman has his own brand of jeans? William Rast includes men’s and women’s denim, such as jeans, shorts, jackets and shirts plus other street-wear pieces like tie-dye sweatshirts.
Black Friday Pick: Men's Hixson Straight Jeans $99.50 SHOP NOW
House 99 by David Beckham
Want to know David Beckham's secrets to looking so good? House 99 merges barbershop culture with skin and haircare creativity to create an all-new grooming brand, home to every guy's next look. Products range from items like Invigoration Face Wash, High Shine Hair & Mustache Wax, Purifying Beard Scrub and SPF 50 Tattoo Body Moisturizing Cream.
Black Friday Pick: Barber Shop Shave Cream $12 SHOP NOW
Skims By Kim Kardashian
James Mae By Kristen Doute
The former 'Vanderpump Rules' star is known for her free-spirited, boho style, and in 2014 she launched James Mae (after her niece and nephew). The brand offers eco-friendly rock 'n' roll-inspired graphic tees and accessories and even curates cool vintage pieces.
Black Friday Pick: Be A Legend Dou Tee $38.25 SHOP NOW
Inamorata by Emily Ratajkowski
It may be chilly out, but Emily Ratajkowski always keeps things hot! The model's sizzling swimwear line Inamorata was inspired by the Southern California beach town she grew up in and embraces the full spectrum of the female form. The collection includes teeny-tiny bikinis in unexpected materials such as satin and mesh, alluring one-pieces, cute cover-up and accessorizing jewelry.
Black Friday Pick: Capreria Top and Bottom, $64 each SHOP NOW
Honey Minx by Nicole Richie
As a fashion designer and creative director of House of Harlow 1960, the former reality star is not a stranger to retail game. She recently launched the sleepwear brand Honey Minx filled with adorable snooze styles, ranging from satin jumpsuits to short-sleeved sets to robes.The line also has headbands, jewelry, intimates bags and silk scarves, as well as essential oils and a 24-karat manuka honey facial mask. Find the collection at Macy's.
Black Friday Pick: Jordan Pajama Set $68 SHOP NOW
Katy Perry Collection By Katy Perry
Fragrances by Ariana Grande
Flower Home by Drew Barrymore
Last year the actress turned talk show host expanded her successful Flower Beauty makeup line into a free-spirited collection of furniture and home decor accessories called Flower Home. Just like Barrymore's passion for adventure, the vibrant home collection features an eclectic array of over 200 products, ranging from an $18 ceramic vase to an $899 velvet midcentury-style sofa on walmart.com.
Black Friday Pick: Leopard Boucle Embroidered Decorative Throw Pillow $34 SHOP NOW
Fabletics By Kate Hudson
While you can't buy Kate Hudson's abs on Black Friday, you can work out on in style like she does in her Fabletcis active-wear. The "all inclusive" collection features leggings, sports bra, tops, outerwear and lounge wear in a range of sizing. Fabletics also made collaboration lines with Demi Lovato, Kelly Rowland and Maddie Ziegler.
Black Friday Pick: Grace 2-Piece Outfit $119.90 ($49.95 with VIP Membership) SHOP NOW
Married to the Mob by Leah McSweeney
Our favorite new 'RHONY' housewife Leah McSweeney has never apologized for her in-your-face attitude. Her streetwear brand Married to the Mob is no exception. It features cool, casual pieces like tees and sweats and fun accessories like aprons, notebooks, face masks and water bottles.
Black Friday Pick: Elevate Tie Dye Hoodie $64.95 SHOP NOW