At 9 years old, most kids are playing with toys. Ryan Kaji is not much different from his peers, except for the fact that he enjoys gadgets and games on YouTube, for all to see.
His passion is also his business, and this year he topped Forbes' Highest Paid YouTube Stars of 2020 list for the third year in a row, bringing in a whopping $29.5 million from June 1, 2019, through June 1, 2020. This is not including a reported additional $200 million from his Ryan's World brand of toys and clothing, which sells at giants like Target, Amazon and Walmart.
So with 12.2 billion YouTube views, who is this guy?
OK! gets to know Mr. Mini Millionaire below.
He Was In The Macy’s Thanksgiving Day Parade
In November, Kaji was the first YouTuber to be featured in the Macy’s Thanksgiving Day Parade. His float was based on his superhero alter ego, the Red Titan.
One Of His Videos Has Over 2 Billion Views
Kaji’s most popular video, “Huge Eggs Surprise Toys Challenge” — which was put online in 2016 — has over 2 billion views, making it one of the 60 most-viewed videos ever on YouTube.
He Has Over 27 Million Subscribers On YouTube
Kaji has 27.6 million subscribers on the social media platform.
He Has A Show On Nickelodeon
The toddler landed a show on Nickelodeon in 2019 called Ryan’s Mystery Playdate, which premiered in April 2019. The show features his parents and two other characters who help him solve puzzles in addition to taking on physical challenges.
His Channel Has Evolved Over Time
At the beginning of his career, Kaji would “unbox” toys with his parents and film the process. However, as the channel has evolved, Kaji now also posts educational videos such as “How Tsunamis Are Formed???” and “Physical vs. Chemical Changes Learning For Kids!!!”