Eli Lippman is the GM of American Media Inc.’s Digital Entertainment Group where he oversees all social media and digital engagement product integrations across AMI’s websites, including Us Weekly, Radar Online, OK!, Star, Mens Journal, In Touch, and Life and Style. As GM of Digital Entertainment, Eli is responsible for implementing the best digital publishing practices across AMI's portfolio of brands, which is why he uses analytical platforms to supply business intelligence for editorial teams to grow audience and engagement. Under his leadership, Usmagazine.com has grown to well over 400MM PVS per month, OK! Magazine was named #1 in online audience growth for any digital publication and most recently, Radar Online successfully averages over 100 million visits on monthly basis. As a result of his achievements and reputation, he was named as Min Magazine's Rising Star In Digital in 2018.
Eli is regularly sought out by high-profile companies to present ideas and strategies to help grow their audiences. To date, he has spoken at Magazine Publishing Summit, Folio Summit, Innovation Summit NYC, and has guest lectured at Columbia University’s Graduate School of Journalism.
He looks forward to seeing how digital media evolves over this next year! Be sure to connect with him -- @Elippman.
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