Beauty Trends
Latest Beauty Trends News and Updates
OK! Discovered This $8 Tik Tok Viral Rare Beauty Blush Dupe From Revolution Beauty That You Must Try For Yourself — Shop Now
Secure stunning makeup products without breaking your bank account! OK! helps you shop a beautiful Rare Beauty liquid blush alternative from Revolution Beauty!
Bathroom Restock! Cleanse Your Skin & Hair With These Amazing Products — Shop Now
It is time to put an end to applying harmful products to your hair and body. OK! helps you shop the best beneficial bathroom essentials below.
This Hailey Bieber Inspired Hairstyle Might Cause Severe Breakage — Shop Now
Supermodel Hailey Bieber is known for her signature sleek bun, However, this TikTok creator experienced breakage from recreating a similar top knot.
Celebrate Pride Month & Let Your Inner Beauty Shine With These Colorful Beauty Collections — Shop Now
June 1st marks the month-long celebration of LGBTQ+ pride. OK! helps you radiate confidence with the best makeup and beauty collections for Pride Month.
OK!'s Go-To Makeup Routine For Your Next Date Night From Start To Finish — Shop Now From Winky Lux
Revamp your cosmetic collection with affordable products that will have you radiating confidence. OK! helps you shop the beauty essentials.
The Daily Checkout: The Best Highlighter For The 'Hollywood Look' As Told By Our Deputy Editor — Shop Now
Refy's Gloss Highlighter is not your older sister's 2016 Champagne Pop. Here, our Deputy Editor, Nikki Schuster explains how it glows in a 'completely new way.'
Reverse Skincare: Beauty Experts & Influencers Sound Off On This Viral TikTok Skincare Trend –– Shop Now
If 2021 was defined as the year of reverse shampooing, reverse skincare is that for 2022. Here's what you need to know about this trend and whether it works.
OK! Tests Out The Skincare Serum Everyone Is Raving About — Shop Now Before It Sells Out Again!
Want glowing, youthful skin that will have your face feeling refreshed? 'OK!' helps you shop Vitabrid's soothing dual drop facial serum from Nordstrom!
Best Of Both Brows: Rock Thin & Full Brow Trends In 2022 – Get The Look
With thin and full brows trending, staying stylish is tough. Here are expert-backed tips to help you rock this year's boldest brow trends – no tweezers needed.
'... & The Rest Is Drag': How Drag Queens Perfected Your Favorite Beauty Trends — Shop Now
From contour and highlight to bold shadows, drag makeup has had a major influence on recent beauty trends. Here's how queens inspired these beloved techniques.
The Girl With The Pearl Everything: How To Hop On Coachella’s Pearl Trend –– Shop Now
Beyond Coachella's classic trends, pearls emerged as a trend at this year's festival. From makeup accents to full dresses, here's how you can get the look.
From Lil Nas X To Halsey, Re-Create The Best Grammys Red Carpet Makeup Looks At The Sephora Sale — Shop Now
From blue accents to vintage-inspired glam, OK! is giving you the hottest beauty trends from the 2022 Grammys red carpet. Shop the products from the Sephora sale.
Prepare To Pamper Yourself With 10 Valentine's Day Beauty Products For Your Special Occasion — Shop Now
Treat yourself this Valentine's Day with essential beauty products that will make you feel more confident than ever. OK! helps shop skin and body necessities!
Get Ready For Valentine's Day With The Perfect Outfit For Any Occasion — Shop Now
Valentine's Day is less than one month away. OK! helps you get ready to have the perfect night by shopping various outfits for any occasion!
*TEMPLATE* We Tried The Viral TikTok Mascara & Here's What We Think — Shop Now
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Basketball Wives Star Evelyn Lozada Talks Beauty Secrets
Our resident Shoeolgy blogger Evelyn Lozada stopped by the OK! office to talk about all things beauty—see which herbal drink she swear by for better skin and
